Responsibilities

• The Director of Marketing and Communications is responsible for developing and executing comprehensive marketing and communications strategies that strengthen member and employee engagement, promote the Club’s offerings, and uphold a consistent brand across all platforms.
• The Director serves as a key partner to Club leadership, translating organizational priorities into clear, polished, and engaging communications while ensuring a consistent voice, tone, and experience across all platforms.
• The Director of Communications reports directly to the Assistant General Manager and works to support the various departments and Club leadership as needed.
• Develop and execute a long-term marketing and communications strategy that supports the Club’s mission and values.
• Ensure brand consistency and high-quality standards across all communication channels and materials.
• Act as the primary steward of the Club’s brand identity, refining messaging and visual elements to uphold the prestige of the Club.
• Conduct market research and leverage insights to optimize communication strategies and enhance member engagement.
• Develop and execute the Club’s marketing and communications across print, digital, email, social media, website, mobile app, and other member-facing platforms.
• Write, edit, and produce weekly member communications, newsletters, tournament and event promotions, seasonal campaigns, leadership messaging, and other marketing materials that inform and engage members.
• Manage the Club’s website and mobile app, ensuring information is accurate, current, engaging, and consistent across public and member-facing areas.