Clinical Marketing Liaison

Petersburg, VA (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own the referral-to-admission funnel within a defined territory by building trusted relationships, educating key stakeholders, and removing barriers to drive aligned patient admissions.

  • Relationship-building: Develop and maintain referral networks with physicians, nurses, discharge planners, and payers to increase quality referrals.
  • Education and outreach: Inform community, referral sources, and clinicians about hospital programs and outcomes to boost appropriate referrals.
  • Process optimization: Streamline the referral-to-admission workflow using market insights and proactive follow-ups to reduce barriers.

Job Description

Responsibilities

  • Develop business census based on strategic goals.
  • Cultivate strong relationships within an assigned territory, prioritizing face-to-face connections.
  • Aid in streamlining the referral-to-admission process.
  • Educate community, referral sources and physicians on our hospital programs and services.
  • Utilize market analysis to identify new opportunities.
  • Responds to and overcomes admission barriers and follows-up on admissions variables.
  • Conduct in-services and professional presentations to various groups about our services and outcomes.

Requirements

  • Current driver’s license in state where employed and acceptable driving record according to company policy.
  • Current state professional clinical licensure and CPR certification required.
  • Preferably, a Bachelor’s degree or equivalent professional experience.
  • Two or more years of clinical or healthcare tech experience preferred.
  • One or more years in nurse liaison or successful healthcare sales preferred.

Preferred

  • CRRN certification preferred.

Benefits

  • Affordable medical, dental, and vision plans for both full-time and part-time employees and their families.
  • Generous paid time off that accrues over time.
  • Opportunities for tuition reimbursement and continuous education.
  • Company-matching 401(k) and employee stock purchase plans.
  • Flexible spending and health savings accounts.
  • A vibrant community of individuals passionate about the work they do
Encompass Health logo

Encompass Health

Encompass Health is the largest owner and operator of rehabilitation hospitals in the United States. With a national footprint that includes more than 170 hospitals in 39 states and Puerto Rico, the Company provides high-quality, compassionate rehabilitative care for patients recovering from a major injury or illness, using advanced technology and innovative treatments to maximize recovery. Encompass Health is ranked as one of Fortune’s 100 Best Companies to Work For and Modern Healthcare’s Best Places to Work in Healthcare.

Founded in 1984
Birmingham, Alabama, USA
15K employees (255 in marketing)

Traffic Signals

Monthly Visitors
357.4K
Monthly Google Ads Budget
$58K
Traffic Source Mix
Search
42.9%
Direct
47.5%
Referral
7.3%
Social
0.5%
Paid
1.7%

Headcount Trend

Current headcount: ~15.6K

Marketing Team

Marketing Team Size
235 (2% of company)
Median Career Experience
12 years
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Last Raise
Post IPO Debt, 1 years ago

Funding History

  • Oct 2024
    Post IPO Debt
  • Jan 1995
    Series Unknown
  • Jan 1991
    Series Unknown

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