Channel Marketing Manager

New York, USA (On-site)

$60K/yr – $70K/yrMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own North America channel and trade marketing with focus on sell-in, distributor alignment, and cross-functional execution for a construction tools business.

  • Channel Marketing Strategy: Own annual plans and align with Sales to drive sell-through.
  • Promotional Programs & Events: Lead campaigns and trade show execution from concept to post-event review.
  • Cross-Functional Collaboration: Coordinate with Product, Design, Supply Chain and Operations to tie marketing to inventory and GTM priorities.

Job Description

Responsibilities\n
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  • Channel Marketing Strategy: Develop annual marketing plans and promotional calendars aligned to product launches and customer priorities
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  • Partner with Sales on initiatives that increase sell-in/sell-through
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  • Measure program effectiveness and recommend improvements
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  • Promotional Programs: Plan and execute campaigns across North American customers
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  • Manage timelines and coordinate with internal teams and vendors
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  • Trade Shows & Events: Plan/execute national and regional trade shows and distributor events
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  • Manage booth logistics, event budgets and post-event evaluation
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  • Attend key industry events for on-site support
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  • Marketing Communications & Creative: Coordinate sales collateral and manage creative projects
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  • Ensure brand consistency across customer-facing materials
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\nCatalogue Management\n
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  • Lead annual catalogue development, coordinating product info, photography, pricing and layout across Product Management, Sales and Design
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  • Manage timelines for print/digital deadlines
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\nSales Support\n
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  • Support customer presentations, promotional planning and marketing resources
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  • Assist with customer meetings and business reviews as needed
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\nCross-Functional Collaboration\n
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  • Work with Sales, Product Management, Design, Supply Chain, Customer Service and Operations to align marketing with inventory and business priorities
  • \n
OX Tools logo

OX Tools

Founded in 1974: OX Tools is a global brand delivering tough, dynamic, and dependable hand tools, site gear, and safety products for the professional trades. With a presence across the UK, Europe, North America, and Australia, OX exists to bring the strength of the OX to every tradesperson.From innovative levels and trowels to hard-wearing PPE and jobsite essentials, OX products are developed through direct feedback from the trades and relentless research and development. Our tools are engineered to work harder, last longer, and perform better under pressure.

23 employees (3 in marketing)

Traffic Signals

Monthly Visitors
11.9K
Traffic Source Mix
Search
40.4%
Direct
39.2%
Referral
7.5%
Social
11.2%
Paid
1.3%

Headcount Trend

Current headcount: ~26

Marketing Team

Marketing Roles Posted (Last 30 Days)
1