Campaign Manager (Contract)

Austin, TX (On-site)

Salary Not AvailableMid Level5+ years expContract

Posted 5 months ago

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Job Summary

Drive demand generation and integrated campaigns for the Business Aviation segment, aligning with Sales and CS to generate pipeline.

  • Own strategy and multi-channel campaign roadmap across prospects and customers.
  • Must-have: 5–7 years in B2B demand gen with proven multi-channel results.
  • Standout: Cross-functional collaboration to launch features and GTM motions.

Job Description

Responsibilities

  • Own and drive the demand generation strategy and integrated campaign roadmap for the Business Aviation segment across both prospects and customers.
  • Develop cohesive omni channel campaigns across digital, paid, social, content, email, and traditional channels to progress targets through the marketing funnel.
  • Create targeted customer engagement programs to strengthen product knowledge, adoption, and expansion opportunities.
  • Collaborate with cross functional teams to launch new features and products through coordinated messaging and campaign execution.
  • Integrate paid, owned, events, and social channels into unified campaign experiences that improve reach and conversion.
  • Partner with content teams to define core content requirements that support awareness and demand creation.
  • Align quarterly goals, priorities, and tactics with Sales and Customer Success for consistent go to market execution.
  • Set campaign targets and performance KPIs including MQLs, opportunities, and pipeline for key initiatives.
  • Measure, analyze, and report campaign performance to identify insights and recommend optimization strategies.

Requirements

  • 5 to 7 years of experience in B2B demand generation, integrated campaign management, or growth marketing.
  • Proven experience building and executing multi-channel marketing campaigns that generate measurable pipeline.
  • Strong understanding of the B2B marketing funnel, attribution, segmentation, and lifecycle marketing.
  • Experience partnering directly with Sales and CS teams on shared goals, messaging, and pipeline targets.
  • Ability to translate business objectives into actionable campaign strategies with clear KPIs.
  • Strong analytical skills with experience using marketing automation, CRM, and reporting tools.
  • Excellent communication, project management, and cross functional collaboration skills.
  • Self-directed, highly organized, and comfortable managing multiple initiatives simultaneously.

Preferred

  • Experience in aviation, aerospace, MRO, or other technical or regulated industries.
  • Hands on expertise with HubSpot, Marketo, Salesforce, or similar MAP and CRM platforms.
  • Experience launching new products, features, or GTM motions within a B2B environment.
  • Strong content planning, messaging, or audience segmentation skills.
VERYON logo

VERYON

4.2 Glassdoor

Veryon is the leading provider of aviation software and information services, trusted by over 5,500 customers, 75,000 maintenance professionals, and more than 100 OEMs in nearly 150 countries. Powered by the world's largest de-identified aviation maintenance dataset, which contains over 80 million events, the all-in-one Veryon platform combines OEM-authorized publications, intuitive cloud-based maintenance workflows, and AI-driven insights to help operators, MROs, and OEMs maximize flying time without compromising safety or compliance. Drawing on Veryon's 50+ years of experience and support from experts who understand aviation, Veryon customers have achieved a 75 percent reduction in troubleshooting time for new technicians and a 23 percent reduction in downtime costs. Learn more at veryon.com.

Founded in 1973
San Francisco, California, USA
504 employees (21 in marketing)
87% recommend to a friend
93% CEO approval

Traffic Signals

Monthly Visitors
118.2K
Monthly Google Ads Budget
$777
Traffic Source Mix
Search
23.8%
Direct
67.5%
Referral
7.6%
Social
0.6%
Paid
0.4%

Headcount Trend

Current headcount: ~504

Marketing Team

Marketing Team Size
12 (2% of company)

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