Business Analyst, Marketing Analytics

Stamford, CT (Hybrid)

$72K/yr – $100K/yrMid Level4+ years expFull time

Posted 9 hrs ago

Job Summary

Own and deliver data-driven analytics programs to improve marketing impact and ROI, diagnosing issues and guiding executive decisions.

  • Lead comprehensive analytics, reports, and presentations
  • Partner with Gartner leaders and cross-functional stakeholders

Job Description

Responsibilities

  • Solve problems with structured/unstructured quantitative data and derive actionable insights for improving the impact ROI of our digital marketing programs
  • Deliver comprehensive analytics (reports, analytics, and presentations) to diagnose issues, identify risks, and lead conversations that inform and shape decision-making
  • Partner with key Gartner business leaders and cross-functional stakeholders across many different GSSO functions
  • Ensure data integrity and accuracy by implementing best practices for data validation, documentation, and governance
  • Identify opportunities for process, data, and reporting improvements increase efficiency and effectiveness

Requirements

  • 2-4+ years proven experience as a Business Analyst or Senior Business Analyst, preferably working in business and/or digital marketing analytics
  • Strong quantitative and qualitative problem-solving skills, with the ability to think strategically and make data-driven decisions
  • Strong analytical skills, including proficiency with web analytics tools like Google Analytics, Microsoft Excel and analytics databases
  • Excellent communication skills, with the ability to work effectively with different personalities across the organization
  • Strong understanding of dashboarding tools like Looker Studio and/or PowerBI and their capabilities
  • Baseline understanding of SQL is expected to support data exploration and validation
  • Excellent project management skills, with the ability to manage multiple tasks across different projects at once
  • Experience working with senior and executive leadership

Preferred

  • A team player.  You get along well with your colleagues and are always ready to help get things done. You enjoy working on projects with multiple people and share knowledge
  • Passionate about learning.  You thrive on complex technical challenges and are always eager to learn the latest technologies
  • Organized and detailed-oriented . You think ahead of time about how best to implement new features, and your code is clean, well-organized and properly documented
  • Innovative. You are always proactively looking for opportunities to problem solve using innovative methods that impact the business

Benefits

  • Competitive salary, generous paid time off policy, charity match program, Group Medical Insurance, Parental Leave, Employee Assistance Program (EAP) and more!
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Gartner

We deliver actionable, objective business and technology insights. Our expert guidance and tools enable faster, smarter decisions and stronger performance on an organization’s mission-critical priorities.Our unrivaled combination of business and technology insights steers clients toward the right decisions on the issues that matter most. As a $6.3 Billion company, with 21,000 associates, and a member of the S&P 500, we are an objective partner with 14,000 client enterprises in 90 countries and territories — across every major function, geography, industry and market sector — and boast 45+ years of experience providing insights and expert guidance to client enterprises worldwide.To learn more about how we guide the leaders who shape the world. visit gartner.com. Gartner, Inc. (NYSE: IT) Community guidelines: https://gtnr.it/3tceMrUC-level Insights of the Week LinkedIn Newsletter: https://gtnr.it/4c56S97

Founded in 1979
Stamford, Connecticut, USA
24K employees (1,264 in marketing)

Salaries

Posted range

$72K/yr – $100K/yr

Taken straight from the job posting.

See all Gartner salaries

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Business Analyst, Marketing Analytics

Gartner · Stamford, CT · Hybrid