Business Analyst, Marketing Analytics at Gartner | Irving, TX | $72K/yr – $100K/yr

Gartner

Business Analyst, Marketing Analytics

Irving, TX (Hybrid)

$72K/yr – $100K/yrMid Level2+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the analytics backbone for marketing ROI by turning structured and unstructured data into actionable insights, while partnering with senior leaders to diagnose issues, inform decisions, and streamline reporting and governance.

Growth Analytics Ownership: Build dashboards and reports that diagnose risks and drive decisions for digital marketing programs.
Cross-functional partnership: Align with Gartner leaders and multiple GSSO stakeholders to shape strategy.
Process and data governance: Improve data validation, documentation, and governance to ensure accuracy and speed.

Job Description

Solve problems with structured/unstructured quantitative data and derive actionable insights for improving the impact ROI of our digital marketing programs
Deliver comprehensive analytics (reports, analytics, and presentations) to diagnose issues, identify risks, and lead conversations that inform and shape decision-making
Partner with key Gartner business leaders and cross-functional stakeholders across many different GSSO functions
Ensure data integrity and accuracy by implementing best practices for data validation, documentation, and governance
Identify opportunities for process, data, and reporting improvements increase efficiency and effectiveness

2-4+ years proven experience as a Business Analyst or Senior Business Analyst, preferably working in business and/or digital marketing analytics
Strong quantitative and qualitative problem-solving skills, with the ability to think strategically and make data-driven decisions
Strong analytical skills, including proficiency with web analytics tools like Google Analytics, Microsoft Excel and analytics databases
Excellent communication skills, with the ability to work effectively with different personalities across the organization
Strong understanding of dashboarding tools like Looker Studio and/or PowerBI and their capabilities
Baseline understanding of SQL is expected to support data exploration and validation
Excellent project management skills, with the ability to manage multiple tasks across different projects at once
Experience working with senior and executive leadership
A team player. You get along well with your colleagues and are always ready to help get things done. You enjoy working on projects with multiple people and share knowledge
Passionate about learning. You thrive on complex technical challenges and are always eager to learn the latest technologies

Competitive salary, generous paid time off policy, charity match program, Group Medical Insurance, Parental Leave, Employee Assistance Program (EAP) and more!
Collaborative, team-oriented culture that embraces diversity
Professional development and unlimited growth opportunities

Gartner

We deliver actionable, objective business and technology insights. Our expert guidance and tools enable faster, smarter decisions and stronger performance on an organization’s mission-critical priorities.Our unrivaled combination of business and technology insights steers clients toward the right decisions on the issues that matter most. As a $6.3 Billion company, with 21,000 associates, and a member of the S&P 500, we are an objective partner with 14,000 client enterprises in 90 countries and territories — across every major function, geography, industry and market sector — and boast 45+ years of experience providing insights and expert guidance to client enterprises worldwide.To learn more about how we guide the leaders who shape the world. visit gartner.com. Gartner, Inc. (NYSE: IT) Community guidelines: https://gtnr.it/3tceMrUC-level Insights of the Week LinkedIn Newsletter: https://gtnr.it/4c56S97

Founded in 1979

Stamford, Connecticut, USA

24K employees (1,264 in marketing)

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