Broadcast Media Buyer

Minneapolis, MN (On-site)

$55K/yr – $65K/yrMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive Broadcast Buyer role to plan and execute local and national broadcast buys, support media strategy, and manage vendor relationships.

  • Own local/national negotiations and post-analysis.
  • 2-3 years in media with broadcast buying experience.
  • Strong cross-platform stewardship and monthly invoice reconciliation using Media Ocean OX.

Job Description

Responsibilities

  • The Broadcast Media Buyer negotiates and implements broadcast buys, enters information into tracking system, maintains contracts, and performs post-analysis.
  • This will also include internal collaboration, presentation to clients, and maintaining positive industry relationships.
  • Broadcast Buyer will support Broadcast Manager on platform level initiatives and media negotiations.
  • This role is responsible for keeping teams/department abreast of developments in broadcast industry.
  • Day to day responsibilities for the Broadcast Buyer include but are not limited to: Local broadcast negotiations
  • Understands principles of local radio and television negotiations
  • Experience developing market expertise in large and small DMAs
  • Cultivates relationships with vendors and other outside entities
  • Understands client objectives, resources, and pros/cons of approaches to address them
  • Works closely with media strategy team on broadcast planning rates
  • Fulfills role on team seamlessly, working with accuracy and urgency
  • Demonstrates initiative to understand, master, and implement innovative ideas
  • Cross Platform Stewardship: Maintains buying activity on Media Ocean OX
  • Cross Platform Stewardship: Evaluates and accepts makegoods
  • Cross Platform Stewardship: Reconciles monthly invoices
  • Team Player: Maintains a professional, can-do attitude at all times
  • Team Player: Demonstrates initiative and ability to take direction
  • Team Player: Maintains effective communication, responding quickly and accurately

Requirements

  • A bachelor’s degree in marketing, advertising, or a closely-related field.
  • 2-3 years minimum in media department, current title Assistant Buyer or greater.
  • Experience with broadcast media buying (national and local).
  • Experience managing multiple clients, working with multiple departmental teams
  • Experience with other (Digital) video formats FEP, OTT, VOD etc. preferred
  • Experience with brand, DRTV, and other buying forms a plus
  • Proven passion, drive and active knowledge for new and emerging media
  • Competencies (characteristics and work style): Strong collaboration skills
  • Competencies (characteristics and work style): Authentic team player – elevating team before self
  • Competencies (characteristics and work style): Active listener
  • Competencies (characteristics and work style): Results-oriented with a commitment to accountability
  • Competencies (characteristics and work style): Adaptable to change
  • Competencies (characteristics and work style): Approachable
  • Competencies (characteristics and work style): Strong time management skills

Preferred

  • Experience with other (Digital) video formats FEP, OTT, VOD etc. preferred
  • Experience with brand, DRTV, and other buying forms a plus
  • Proven passion, drive and active knowledge for new and emerging media

Benefits

  • Professional Development (performance reviews 2x annually, training opportunities related to your field of development, one-on-ones with managers, etc.)
  • We offer competitive, equitable salaries (reviewed annually to ensure equity and competitiveness)
  • A strong, vibrant, continually-evolving Diversity, Equity and Inclusion belief (in thought and action), encompassing our agency and our Employee Resource Groups (ERGs). Recognizing the voices that need to be heard.
  • Competitive, company and employee sponsored benefits, including: Medical, Dental, Vision, 401k, PTO (vacation/sick time) allowance, maternity leave, parental leave, paid company holidays, Family Building Benefit (adoption, surrogacy benefit), and much more.
  • *Please note that these benefits only apply to full time roles
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Carmichael Lynch

Come together, stand apart. That’s our how and our why, neatly wrapped up so we never lose sight of what we’re here to do every day: come together with the best people from every discipline to make the very best brand-building, culture-bending, business-altering work with our partners.

Founded in 1962
Minneapolis, Minnesota, USA
341 employees (184 in marketing)

Traffic Signals

Monthly Visitors
3.9K
Traffic Source Mix
Search
29%
Direct
54.9%
Referral
5.7%
Social
9.3%
Paid
1.2%

Headcount Trend

Current headcount: ~341

Marketing Team

Marketing Team Size
129 (38% of company)
Marketing Roles Posted (Last 30 Days)
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