Responsibilities

• Overall marketing strategy – brand voice, messaging, positioning
• Promotions and discount architecture — with real influence on how we drive traffic and move product
• Social media, email, and web – executing directly and managing outside partners
• Collaboration with our buying team on product positioning and launch strategy
• Ownership of external relationships – evaluating and evolving agency/contractor support as needed

Requirements

• 3-5 years of marketing experience, ideally at a consumer brand you admire
• Hands-on with social, email, and web – not just strategy
• Strong instincts around promotions and what actually moves customers
• Comfort owning outcomes, not just activity
• Cannabis experience welcome but not required – we value outside perspectives just as much.

Benefits

• Employee discount
• Health insurance