Brand Lead, TikTok Shop Ops

West Hollywood, CA (Hybrid)

$90K/yr – $110K/yrSenior Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own a multi-brand TikTok Shop growth agenda with enterprise partnerships, cross-functional GTM planning, and data-driven optimization.

  • Own partnerships and GTM planning across launches, tentpoles, and campaigns.
  • Drive KPI-focused optimization with real-time data, reporting, and exec-ready insights.
  • Lead cross-functional teams and scalable processes to unblock issues and accelerate growth.

Job Description

Responsibilities

  • Own enterprise-level brand partnerships as the main point of contact
  • Set communication cadence, lead weekly/biweekly syncs
  • Manage stakeholder expectations with clear, proactive, and confident communication
  • Develop and execute multi-quarter TikTok Shop growth strategies spanning assortment, promotions, affiliates, livestreams, and paid media alignment
  • Lead GTM planning for launches, tentpole moments, and major campaigns
  • Continuously identify new growth opportunities and expansion levers
  • Monitor and optimize key KPIs across sales, traffic, and conversion
  • Use data to inform decisions and refine strategy in real time
  • Analyze sales performance, traffic, and conversion metrics to identify trends and growth drivers
  • Deliver weekly and monthly reporting with clear insights, strategic recommendations, and action plans

Requirements

  • Experience: 3+ years of experience in e-commerce, social commerce, or brand management, with hands-on exposure to platforms such as TikTok Shop, Amazon, Shopify/DTC, Walmart Marketplace, or similar.
  • Direct TikTok Shop experience is a strong plus.
  • Background: Platform, brand or agency background preferred, with experience managing complex, multi-stakeholder client relationships.
  • Client Communication: Exceptional written, verbal, and presentation skills, with a proven track record of delivering C-suite–ready decks, insights, and recommendations.
  • Affiliate & Creator Experience: Experience with affiliate marketing, creator partnerships, and influencer ecosystems is a strong advantage.
  • Leadership & Program Management: Strong program and team leadership capabilities, able to own end-to-end initiatives across multiple brands, workstreams, and timelines.
  • Analytical Rigor: Highly data-driven, with experience in forecasting, KPI diagnosis, performance analysis, and translating insights into clear action plans.
  • Organization & Execution: Excellent organizational and project management skills, with the ability to manage multiple brands and priorities in a fast-paced environment.
  • Ownership & Mindset: Operates with urgency, accountability, and a solutions-oriented mindset; comfortable navigating ambiguity and driving results.
  • Adaptability: Thrives in fast-moving environments, solves problems creatively, and adapts quickly to platform, market, and business changes.

Preferred

  • Direct TikTok Shop experience is a strong plus.
  • Platform, brand or agency background preferred, with experience managing complex, multi-stakeholder client relationships.
  • Experience with affiliate marketing, creator partnerships, and influencer ecosystems is a strong advantage.

Benefits

  • Growth potential! Our business is rapidly expanding and so are your opportunities.
  • Time Off & Flexibility: Enjoy Flexible PTO, paid holidays, and paid sick leave.
  • Retirement Savings: Secure your future with a 401K plan.
  • Comprehensive Benefits: Outstanding medical, dental, and vision insurance to support your well-being.
  • Hybrid Work Environment: Balance collaboration and flexibility with a 3-day in-office (Beverly Hills, CA) and 2-day remote schedule.
  • Bi-weekly team lunches and a kitchen stocked with snacks.
SuperOrdinary Talent LLC logo

SuperOrdinary Talent LLC

3.7 Glassdoor

SUPERORDINARY IS THE PREMIER PARTNER FOR TODAY’S MOST DYNAMIC CONSUMER BRANDS. WE SPECIALIZE IN DRIVING DISCOVERY, EXPANSION, AND ACCELERATED GROWTH IN THE EVER-EVOLVING LANDSCAPE OF SOCIAL COMMERCE.

Founded in 2018
USA
112 employees (46 in marketing)
65% recommend to a friend

Traffic Signals

Monthly Visitors
5.2K
Traffic Source Mix
Search
29.2%
Direct
43.8%
Referral
7.2%
Social
17.9%
Paid
1.4%

Headcount Trend

Current headcount: ~112

Marketing Team

Marketing Team Size
34 (30% of company)
Median Career Experience
7 years
Median Tenure
2 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$58.1M
Last Raise
$58M
Series B, 2 years ago

Funding History

  • Oct 2023
    Series B • $58M
  • Jun 2022
    Pre Seed • $131.2K
  • Jan 2021
    Series Unknown