Brand Lead

Phoenix, AZ (Remote)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive daily, on-camera content creation for a social-first PCH experience at scale.

  • Own 2–5+ daily content pieces across formats like prize reveals and interviews.
  • Must-have: Proven on-camera creator with strong audience engagement.
  • Standout: Independent shooter/editor with viral, brand-aligned storytelling.

Job Description

Responsibilities

  • Be the Face of PCH - Serve as the primary on-camera personality - representing PCH across social, product moments, and prize experiences. You'll build familiarity, trust, and excitement at scale.
  • Run the Daily Content Engine - Produce 2–5+ pieces of content per day across repeatable, scalable formats, including: “Come enter with me” flows; Prize countdowns and hype; Reactions, wins, near-wins; Street-style interviews (“What would you do if you won?”); Watch / play / shop integrations
  • Drive Daily User Behavior - Use content to increase daily return frequency, entries per user, engagement across watch, play, and shop - making participation feel like a daily ritual.
  • Modernize Prize Moments - Help evolve Prize Patrol into a social-first experience by participating in winner reveals, viral prize storytelling, and high-impact content moments.
  • Test, Learn, Scale - Rapidly test hooks, formats, and messaging. Double down on what performs. Move fast, and iterate constantly.

Requirements

  • A proven content creator with strong on-camera presence
  • Comfortable producing content daily at scale
  • Deep understanding of TikTok, Reels, Shorts, and Meta
  • Strong instincts for hooks, retention, and virality
  • Able to shoot, edit, and publish independently
  • Can build (or already has) a following tied to a brand

Preferred

  • High energy and highly creative
  • Fast-moving and experimental
  • Strong intuition for attention and storytelling
  • Naturally engaging and relatable

Benefits

  • Medical, dental, and vision insurance, plus a range of additional voluntary benefits
  • 401(k) with company match
  • Flexible PTO and 15 paid holidays to rest and reset
  • Remote-first culture with home office stipend
  • Professional development budget
  • 12 weeks of paid family leave to celebrate life’s biggest moments
PCH Digital LLC logo

PCH Digital LLC

Publishers Clearing House is operating under new ownership! As of July 15th, 2025, certain assets of Publishers Clearing House LLC were transferred to PCH Digital, LLC, a newly formed entity under the ownership of ARB Interactive, Inc. PCH remains a leading direct-to-consumer company offering a unique blend of curated free-to-play, chance to win digital entertainment across a network of web and app-based entertainment properties. PCH has come to be known as the sweepstakes company whose famous Prize Patrol surprises winners on their doorsteps with oversized checks while TV cameras are rolling. These memorable, real-life reactions of stunned winners have entertained audiences all across America and spawned a number of good-natured skits on TV shows.

Founded in 1953
Jericho, New York, USA
908 employees (136 in marketing)

Traffic Signals

Monthly Visitors
19.3M
Monthly Google Ads Budget
$248
Traffic Source Mix
Search
5.8%
Direct
88.5%
Referral
4.4%
Social
0.7%
Paid
0.4%

Headcount Trend

Current headcount: ~908

Marketing Team

Marketing Team Size
88 (10% of company)
Median Career Experience
16.5 years
Median Tenure
13.5 years

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