Brand Innovation Manager

Boca Raton, FL (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive Celsius’s product-innovation and packaging strategy with cross-functional leadership from concept to launch.

  • Own end-to-end innovation from concept to market with cross-functional team leadership.
  • Must-have: 3+ years in Brand Marketing or Product Development in CPG with PM skills.
  • Standout: Experience with flavor/formulation concepts and agency collaboration.

Job Description

Responsibilities

  • Active collaboration with the Director, Brand Innovation to drive the business forward with out-of-the-box ideas, strong leadership of a cross-functional team and by challenging the status quo to get things done more efficiently.
  • Partner with Operations & Creative teams to manage product and packaging transitions, formulation improvements and updates.
  • Work directly with the QA team conducting new and existing product quality control flavor tastings.
  • Collaborate with the creative team and external creative agencies to assist in the creative development of innovation launch support assets across all owned channels – including social medial, website, trade, and E-commerce.
  • Day to Day management includes running and conducting market analysis to understand market trends and opportunities.
  • This position will require the ability to write up and validate flavor & packaging concepts for innovations.
  • Maintaining innovation trackers and other reporting tools to ensure all new product commercialization process’ deadlines are met facilitating flawless execution in market.
  • Managing recurrent cross-functional meetings to maintain open and up-to-date communication on all innovation projects. Documenting and following up on important actions and decisions from meetings.
  • Assist with preparation of necessary presentation materials for meetings.
  • Assist with the Innovation team expenses by receiving, processing, verifying and reconciling invoices for vendors.

Requirements

  • Bachelor’s degree in marketing, with 3+ years of experience in Brand Marketing and/or Product Development, preferably CPG.
  • Project Management & leadership skills.
  • Experience working with creative agencies and other external partners.
  • Ability to operate in a fast-paced, dynamic environment, and to provide innovative approaches in a team-based structure.
  • Ability to deliver both verbal and written communication in a simple, compelling manner.
  • Ability to think strategically, both from a brand and portfolio view.
  • Strong time management and organizational skills and ability to meet tight deadlines.
  • Knowledge of MS Office including Word, Excel, PowerPoint, and Outlook.
  • Team oriented with great interpersonal skills.

    Benefits

    • Comprehensive Medical, Dental & Vision benefits
    • Long- and short-term disability
    • Life insurance
    • 10 Vacation days per year subject to accrual policy
    • 11 Company paid holidays
    • 401(k) with Company match
    • Identity theft and legal services
    Celsius logo

    Celsius

    B.TECH stands as a dynamic Egyptian narrative embodying innovation, expansion, and influence. Our story began in 1997 with the introduction of Egypt's first electronics retail concept, we pride in our unrivaled position, with a wide network of over 175 stores across Egypt. Our success is underlined by leading the digital retail revolution in the Middle East and introducing our unique financing solutions, which have played a pivotal role in gaining unparalleled popularity among the Egyptian market, which positioned us as the number one choice for consumers and cemented our status as a powerhouse of innovation and market expansion. Our dedicated team, now over 5k strong, reflects our strong growth strategy centered on digital transformation, technology integration, and achieving success across a variety of dynamic, high-growth business sectors.

    Founded in 1997
    Nasr City, Cairo, EGY
    4.2K employees (216 in marketing)

    Traffic Signals

    Monthly Visitors
    9.2M
    Traffic Source Mix
    Search
    23.2%
    Direct
    52.6%
    Referral
    16.8%
    Social
    6.8%
    Paid
    0.4%

    Headcount Trend

    Current headcount: ~4.2K

    Marketing Team

    Marketing Team Size
    183 (4% of company)
    Median Career Experience
    18 years
    Median Tenure
    6.2 years
    Marketing Roles Posted (Last 30 Days)
    3