Drive storytelling and content delivery for Crosby Hops and TopWire across social media, digital platforms, email, and PR to elevate brand narratives.

• Own the strategy and execution of Crosby Hops’ and TopWire storytelling across social media, digital platforms, email communications, and public relations
• Lead day-to-day content creation that resonates with craft brewers including copywriting, short-form video, photography, and engagement
• Develop and execute a content calendar aligned with product releases, seasonal activities, and events
• Monitor engagement and performance metrics to continuously refine and improve
• Participate in the development of memorable event concepts, brand activation, harvest hospitality, and industry conferences that bring Crosby’s brand promises and initiatives to life

Requirements

• 5+ years of proven experience in marketing and communications
• Direct experience in — and passion for — craft beer or a closely related industry
• Strong, engaging writing and storytelling skills
• Comfortable appearing on camera and representing the brand publicly
• Ability to capture and edit short-form video content for social platforms
• Working knowledge of Adobe Creative Suite or similar creative software
• Familiarity with website content management systems, email platforms, CRMs, marketing automation, and analytics tools
• Experience working in fast-paced environments and managing multiple projects simultaneously
• Willingness to travel up to 15%, including select evenings and weekends for events

Benefits

• Health, dental, and vision insurance with Crosby Hops paying 75% of premiums for employees and dependents
• 15 paid company holidays
• Paid time off
• Parental leave