Brand & Advertising Manager at Neuberger Berman | New York, USA | $140K/yr – $160K/yr

Neuberger Berman

Brand & Advertising Manager

New York, USA (Hybrid)

$140K/yr – $160K/yrMid Level7+ years expFull time

Posted 4 months ago

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Job Summary

Drive the global brand strategy and end-to-end campaigns for a financial services firm, coordinating across paid media, digital, and offline channels.

Must-have: 7+ years in paid media or integrated campaigns with financial services experience.
Standout: Cross-functional agency collaboration and end-to-end campaign execution ownership.

Job Description

Responsibilities

Execute the global brand strategy, ensuring alignment with firm priorities, business objectives, and market trends
Translate strategic goals into integrated campaigns, developing campaign briefs and recommending channel mix and audience targeting across digital, social, sponsorships and offline channels
Lead and oversee end-to-end campaign setup including trafficking of creative assets (specs, copy, URLs, and tracking parameters) and maintaining trackers covering dates, deliverables, owners, and status

Requirements

Bachelor's degree in marketing, communications, or a related field
7+ years of experience in paid media, digital marketing, or integrated campaign management
Financial services experience required; asset management strongly preferred
Proven track record managing agency relationships and coordinating complex, multi-channel campaigns
Strong organizational skills with ability to manage multiple campaigns, timelines, and stakeholders simultaneously
Analytical mindset with experience using campaign performance data to inform recommendations; familiarity with performance metrics
Experience with project management tools (Monday.com, Airtable, or Workfront) preferred

Benefits

paid time off
medical/dental/vision insurance
retirement
life insurance
other benefits to eligible employees

Neuberger Berman

4.1 Glassdoor

Neuberger Berman is an employee-owned, private, independent investment manager founded in 1939 with 2,900 employees in 26 countries. The firm manages $558 billion of equities, fixed income, private equity, real estate and hedge fund portfolios for global institutions, advisors and individuals. Neuberger's investment philosophy is founded on active management, fundamental research and engaged ownership. The firm has been named the #1 Best Place to Work in Money Management by Pensions & Investments and has placed #1 or #2 for each of the last eleven years (firms with more than 1,000 employees). Visit www.nb.com for more information, including www.nb.com/disclosure-global-communications for information on awards. Data as of September 30, 2025.

Founded in 1939

New York, New York, USA

3.1K employees (103 in marketing)

www.nb.com

83% recommend to a friend

96% CEO approval