Responsibilities

• Growth & Market Development
• Achieve defined monthly, quarterly, and annual enrollment and referral growth targets
• Execute strategic outreach plans aligned with organizational census and market share goals
• Identify and develop new referral sources across healthcare systems and community organizations
• Analyze referral trends and implement strategies to improve conversion rates and referral quality
• Referral Partner Engagement
• Serve as the primary liaison to referral partners including:
• Physician practices
• Hospitals and health systems
• Skilled nursing and assisted living facilities

Requirements

• Minimum of 2 years of proven healthcare sales, marketing, or outreach performance required
• Bachelor's degree in Marketing, Business, Public Relations, or related field preferred
• Equivalent clinical or patient-centered background (e.g., Nursing, Social Work, Case Management) considered
• Fluency in English and Spanish (written and verbal) required
• Experience working with Medicare, Medicaid, or senior healthcare populations strongly preferred
• Prior formal sales or marketing training preferred
• Valid Florida Driver’s License, current auto insurance, and reliable transportation required
• Professional licensure (RN, LCSW, etc.) must be maintained if applicable, but not required for the position
• Completion of Alzheimer’s Disease and Related Dementias training through the Florida Department of Elder Affairs required upon hire

Benefits

• Benefits Begin Day 1
• Mileage reimbursement
• FL Tri County Coverage Area-Charlotte, Collier and Lee