Responsibilities

• We're looking for a B2B Social Content Creator laser-focused on LinkedIn. You'll own the full lifecycle of our LinkedIn content - from mining raw material (customer calls, product releases, internal strategy) to publishing high-performing posts and running LinkedIn Ads that drive real pipeline.
• You'll be producing 8-10+ posts per week across multiple accounts, managing a backlog of content ideas, creating visuals, editing video clips, and reviewing ad performance metrics.
• You'll work directly with the CEO and GTM team.
• Content Production
• - Generate post ideas from customer calls, product launches, and market trends
• - Write initial outlines and refine posts into publish-ready content
• - Craft scroll-stopping hooks and clear CTAs
• - Create high-quality visuals in Figma (quick passes, 4x export, shadows - the details matter)
• - Manage a backlog of posts per account (CEO, team members, company page)
• - Experiment with different formats: text-only, carousels, video clips, screenshots of real workflows
• Video Editing
• - Turn customer call recordings into social-format clips with subtitles ( Veed.io , iMovie)
• - Create Screen Studio recordings and high-quality screen captures
• - Build YouTube thumbnails and manage exports in preferred formats
• LinkedIn Ads & Performance
• - Review and manage LinkedIn Ad promotions targeting the right audience (custom audiences of 400k+ Shopify brands)
• - Report on the right metrics - pipeline generated, not vanity engagement
• - Review signup and app install data from ad-driven workflows

Requirements

• 2+ years of experience creating B2B content on LinkedIn (show us your posts or posts you've ghostwritten)
• You understand DTC / ecommerce language and can speak to founders and operators
• You're comfortable with provocative framing that drives engagement and reach
• You can write a hook that stops the scroll - first line is everything
• You know your way around Figma, Veed.io , iMovie, Screen Studio, and YouTube Studio
• You're fluent with AI tools (Claude, ChatGPT, Gemini) and use them to move faster, not replace thinking
• You're metrics-driven - you care about pipeline impact, not just likes
• You move fast, make smart shortcuts, and don't wait for permission

Preferred

• Experience with LinkedIn Ads campaign management
• Background in DTC/ecommerce
• You've built or managed a content engine at a B2B SaaS startup

Benefits

• LinkedIn is our #1 growth channel and you'll be at the center of it
• Work directly with the CEO who is hands-on with content strategy
• We're building the future of ecommerce analytics with AI
• Fast-moving team, real impact, no bureaucracy
• Competitive comp + equity