B2B Marketing Group Strategy Director - High Tech Industry

Los Angeles, CA (On-site)

$123K/yr – $338K/yrSenior Level10+ years expFull time

Posted 1 day ago

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Job Summary

Lead and align a global enterprise marketing demand function, setting the vision, roadmaps, and metrics while turning client challenges into strategy and end-to-end campaigns.

  • Own the global demand strategy and cross-functional partnerships
  • Translate research, workshops, and insights into client-facing narratives and roadmaps

Job Description

Responsibilities

  • Lead a large enterprise commercial marketing demand function through collaborating with leadership, clients, and stakeholders on a global scale.
  • Set the vision, roadmap and strategy for commercial marketing across the commercial marketing team and it’s partners in martech, data, web, partner, account, finance, and transformation.
  • Regularly benchmark clients for best practices, KPIs, and planning purposes. Translate client business challenges into clear goals and objectives
  • Conduct thorough high tech industry market-based research and analysis to help us better serve our clients
  • Conduct informational workshops to inform proposals and recommendations
  • Facilitate strategic workshops with client teams to analyze and influence end-to-end integrated strategy from positioning and brand to campaigns and content
  • Identify opportunities to enhance customer experience through digital and other channels including partner, sales, campaigns, communications and organizational processes.
  • Translate strategic discoveries, research, and workshop outcomes into external facing narratives, strategy briefs, and roadmaps for our clients and delivery teams.
  • Articulate content and campaign strategies that drive MQLs, SALs, SQLs and opportunities.
  • Lead meetings and workshops with senior leadership and our clients, ensuring cross functional alignment on strategies.

Requirements

  • 10+ years of experience developing B2B marketing strategies for high-tech clients, leading enterprise-scale commercial campaigns through data-driven, integrated marketing programs across web, mobile, social, email, partner, and traditional channels.
  • Minimum 10 years of experience building out assets for client workshops, business development efforts, and constructing high-impact strategies
  • Minimum 8 years of experience establishing the key business performance metrics and KPIs

Preferred

  • Have led an enterprise commercial marketing team reporting to the C-Suite
  • Demonstrated ability to work in a fast-paced dynamic environment with limited guidance
  • Diverse array of agency experiences across industries and strategic skill sets

Benefits

  • Accenture offers a market competitive suite of benefits including medical, dental, vision, life, and long-term disability coverage, a 401(k) plan, bonus opportunities, paid holidays, and paid time off. See more information on our benefits here:\n\nU.S. Employee Benefits | Accenture
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Accenture

3.8 Glassdoor

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent and innovation-led company serving clients in more than 120 countries. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.This LinkedIn company page is moderated. When engaging with Accenture, we encourage everyone to:- Use common courtesy and be respectful of others.- Create your own original content and avoid content that you know to be fraudulent.- Never repost someone else's copyrighted work, unless you have permission.- Never post personal, identifying, or confidential information.We reserve the right to delete comments or posts we deem to be:- Profane, obscene, inappropriate, offensive, abusive material.- Spam, repeated comments and commercial messages and personal advertisements.- Discriminatory or that contain hateful speech of any kind regarding age, gender, race, religion, nationality, sexual orientation, gender identity or disability.- Threats; personal attacks; abusive, defamatory, derogatory, or inflammatory language; or stalking or harassment of any individual, entity or organization.- False, inaccurate, libelous, or otherwise misleading in any way.

Founded in 1991
Dublin 2, County Dublin, IRL
648K employees (14,603 in marketing)
77% recommend to a friend
80% CEO approval

Traffic Signals

Monthly Visitors
12.1M
Monthly Google Ads Budget
$53.3K
Traffic Source Mix
Search
21.8%
Direct
64.3%
Referral
9.6%
Social
3%
Paid
1.1%

Headcount Trend

Current headcount: ~648.4K

Marketing Team

Marketing Team Size
8,724 (1% of company)
Median Career Experience
19 years
Median Tenure
7.7 years
Marketing Roles Posted (Last 30 Days)
16

Funding

Total Funding
$6M
Last Raise
$6M
Grant, 7 years ago

Funding History

  • Oct 2018
    Grant • $6M

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