Drive creative strategy and leadership for brand and campaigns across HCA Healthcare.

• Lead a team of creative ideators and copywriters from concept development to presentation targeting internal and external audiences
• Define creative direction based on research, data and audience insight
• Develop and connect big ideas with clear goals and turn insight into direction for design, video, copy and events

Responsibilities

• Lead a team of creative ideators and copywriters from concept development to presentation targeting both internal and external audiences
• Define creative direction based on research, data and audience insight
• Develop and connect big ideas with clear goals and turn insight into direction for various functional teams, including design, video, copy and events
• Translate business and brand goals into creative concepts and pitch to a variety of HCA Healthcare audiences
• Guide campaigns and concepts to create intentional and consistent results, including brand campaigns, communications initiatives and experiential activations
• Align functional teams (copy, design, video, events) around a single idea
• Create and lead the vision and planning for the creative strategy department

Requirements

• Must provide a digital portfolio of work.
• Bachelor’s degree in marketing, design, creative development or similar fields.
• 10+ years of experience in a similar role within an advertising agency, creative studio, production company, in-house marketing team or similar entities.
• 5+ years of management and mentoring experience
• Extensive history of creative strategy and ideation for a wide variety of marketing initiatives, including brand and consumer campaigns, internal communications, executive events, experiential, environmental and interactive activations and more.
• Knowledge of all aspects of creative production, including video, photo, graphic design and motion graphics
• Proven experience in leading creative teams for large-scale projects.
• Excellent communication and presentation skills.
• Strategic thinking with a flair for storytelling and brand development.
• Working knowledge of production and collaboration applications such as Adobe Creative Suite, Frame.io, Figma, Workfront and similar
• Proficiency in Microsoft Office suite, as well as project management applications such as Workfront.

Benefits

• Comprehensive benefits for medical, prescription drug, dental, vision, behavioral health and telemedicine services
• Wellbeing support, including free counseling and referral services
• Time away from work programs for paid time off, paid family leave, long- and short-term disability coverage and leaves of absence
• Savings and retirement resources, including a 401(k) Plan with a 100% match on 3% to 9% of pay (based on years of service), Employee Stock Purchase Plan, flexible spending accounts, preferred banking partnerships, retirement readiness tools, rollover support and financial wellbeing counseling
• Education support through tuition assistance, student loan assistance, certification support, dependent scholarships and a partnership with Galen College of Nursing
• Additional benefits for fertility and family building, adoption assistance, life insurance, supplemental health protection plans, auto and home insurance, legal counseling, identity theft protection and consumer discounts
• Note: Eligibility for benefits may vary by location.