Own a university-wide content strategy and editorial governance that harmonizes storytelling with institutional priorities, while guiding internal and external communications to strengthen trust and engagement across audiences.

• Content Strategy & Ecosystem: Own a unified content framework spanning web, social, email, and print to ensure cohesive narratives across channels.
• Editorial Leadership & Governance: Set editorial standards and oversee NC State Magazine, editorial, and social teams to maintain quality and consistency.
• Audience Engagement & Internal Communications: Strengthen employee engagement and cultivate campus stakeholders as brand advocates.