Associate, Planning

New York, USA (Hybrid)

$34K/yr – $60K/yrIntern/New GradFull time

Posted 4 months ago

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Job Summary

Support cross-channel media planning and analytics for an OMG planning team to turn client goals into actionable media plans.

  • Assist in executing multi-channel media strategies aligned to client objectives.
  • Demonstrate strong analytical skills with data interpretation in Excel and PowerPoint.

Job Description

Responsibilities

  • Support the planning team in executing cross-channel media strategies that deliver on client business objectives.
  • Gather and interpret data to assist in building strategic media plans across digital and traditional channels.
  • Aid in the creation of client-facing deliverables including flowcharts, presentations, competitive reviews, and reporting materials.
  • Contribute to campaign analyses that provide actionable insights and recommendations for ongoing improvement.
  • Maintain a clear understanding of client goals, target audiences, and media opportunities to drive results in all workstreams.
  • Collaborate effectively with your planning team, strategists, activation, and analytics teams to enable a unified approach and excellence in execution.
  • Maintain accurate documentation and support the smooth operation of all planning processes.
  • Take initiative in learning and adopting new OMG tools, processes, and best practices.
  • Demonstrate an eagerness to develop foundational media knowledge and technical skills.

Requirements

  • Bachelor’s degree in advertising, marketing, communications, business, or a related field.
  • Familiarity with core principles of media planning and the marketing ecosystem.
  • Strong analytical skills with an ability to interpret and synthesize data.
  • Proficiency in Microsoft Excel and PowerPoint; familiarity with media tools is a plus.
  • Excellent written and verbal communication skills.
  • Strong organizational skills and attention to detail, with the ability to manage multiple tasks and deadlines.
  • Collaborative, self-motivated, and eager to learn.

Preferred

  • Experience with OMG planning tools
  • Familiarity with media tools is a plus

Benefits

  • health insurance
  • vision insurance
  • dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • vacation days
  • sick days
  • personal days
  • paid parental leave

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