Associate, Partnership Activation | Florida State University

Tallahassee, FL (On-site)

Salary Not AvailableEntry Level1+ years expFull time

Posted 4 months ago

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Job Summary

Drive sponsorship activation and partner management within a Legends Global–FSU athletics partnership.

  • Own day-to-day partner relationship management and asset execution.
  • Must-have: Basic understanding of sponsorship negotiation and activation.
  • Standout: Experience collaborating in university or multi-stakeholder environments.

Job Description

Drive sponsorship activation and partner management within a Legends Global–FSU athletics partnership.

  • Own day-to-day partner relationship management and asset execution.
  • Serve as primary contact for corporate partners on a day-to-day basis.
  • Creation of proof of performance documents.
  • Promotion ideation, development and execution.
  • Event oversight and creation.
  • Intern management.
  • Gameday event oversight.
  • Represent the University sports property, the University, and Legends Global in a professional manner.
  • Ensure all revenue-generating activities and operations comply with local, state, and federal laws, as well as all NCAA and conference rules and regulations.
  • Build strong understanding of all University and Legends Global business units and offerings in order to leverage new business areas, leads, and categories.

Requirements

  • Basic understanding of sponsorship negotiation and partner activation
  • Experience collaborating within university or multi-stakeholder environments
  • Strong understanding of marketing, CRM, and data analytics tools used in sports business
  • Experience collaborating with university administration, athletic departments, rights holders, and external agencies
  • Bachelor’s degree in Business Administration, Sports Management, Marketing, Communications, or a related field required
  • 1 year or related experience in revenue generation, sponsorship sales, or marketing within collegiate athletics, professional sports, media, or a related industry

    Benefits

    • medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.
    Legends Global logo

    Legends Global

    3.7 Glassdoor

    Legends Global is the premier partner to the world's greatest live events, venues and brands. We deliver a fully integrated solution of premium services that keeps our partners front-and-center through our white-label approach. Our partners engage us at the earliest stages of feasibility and design through project development to bring their visions to life. We book the best shows, fill seats and suites, and secure brand-aligned sponsors. And we enhance the guest experience with award-winning food & beverage, must-have merchandise, and world-class venue management, transforming events and venues into experiences that keep guests coming back. Our partners benefit from the expertise and power of our network – over 450 venues worldwide, hosting 20,000 events and entertaining 165 million guests each year.

    Founded in 2020
    New York, New York, USA
    6.5K employees (412 in marketing)
    68% recommend to a friend
    77% CEO approval

    Traffic Signals

    Monthly Visitors
    60.3K
    Traffic Source Mix
    Search
    42.4%
    Direct
    48%
    Referral
    6.7%
    Social
    1.9%
    Paid
    0.8%

    Headcount Trend

    Current headcount: ~6.5K

    Marketing Team

    Marketing Team Size
    346 (5% of company)
    Marketing Roles Posted (Last 30 Days)
    1