Associate Media Planner, Strategy & Planning

Los Angeles, CA (Hybrid)

$26/hr – $27/hrEntry LevelFull time

Posted 3 weeks ago

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Job Summary

Own operational media support and analysis for client campaigns, translating strategy into day-to-day tasks, budgeting, and reporting; requires degree, strong writing, Excel pivots, and familiarity with media tools.

  • Operational support for media strategy and planning, including research, analysis, campaign administration, and reporting.
  • Campaign maintenance and budget reconciliation, tracking, and performance review to inform optimization.
  • Research and competitive spend analysis to inform direction.

Job Description

Responsibilities

  • Develop a deep understanding of the client’s business
  • Assist the media strategy and planning team with day-to-day operations, including media research and analysis, planning, campaign administration, invoice and billing reconciliation, and reporting
  • Maintain team status report, and compile notes following any partner or client meeting; organize and maintain internal files
  • Assist in the maintenance of tactical components of client media campaigns, such as buy details, flowcharts, spreadsheets, budget summaries, and budget reconciliation creation and upkeep
  • Assist in daily campaign maintenance, including tracking, spend pacing, report preparation
  • Assist with campaign analysis and optimization recommendations
  • Gather market and media research; compile competitive spend reports where needed

Requirements

  • Bachelor's degree
  • High comfort level with technology: PC proficiency and familiarity with MS Office, Excel, Word, and PowerPoint
  • Excellent writing skills: ability to provide logical, persuasive, positive communications that develop client rapport and trust
  • Strong ability in math: understand numerical relationships, and easily create pivot tables to best convey data
  • Previous exposure to the media planning process or media resources (such as Innovid, Comscore, Prisma/Mediaocean, Telmar [MRI], GuideLine Planning/MediaTools, Mediaocean OX, Commspoint, or DoubleVerify is a plus, but not required)

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