Associate Media Director

New York City, NY (Hybrid)

$100K/yr – $120K/yrSenior Level8+ years expFull time

Posted 8 days ago

Job Summary

Own and lead the agency's performance media program end to end, driving cross‑channel strategy, measurement and executive partnership to connect media investment to revenue outcomes.

Lead cross-channel planning across Search, Paid Social, Programmatic, Display and Remarketing
Translate complex performance data into strategic business recommendations
Guide client and internal teams through quarterly business reviews and budget decisions

Job Description

Responsibilities

Lead Performance Media Strategy
- Develop annual and quarterly performance marketing strategies aligned with client business objectives.
- Lead cross-channel planning across Search, Paid Social, Programmatic, Display and Remarketing.
- Partner with senior agency leadership to build integrated full-funnel media plans that connect awareness initiatives to downstream business outcomes.
- Establish channel investment strategies based on business priorities, customer acquisition goals and pipeline contribution.
- Identify opportunities to improve media efficiency while maximizing lead quality and revenue impact.
- Drive innovation through ongoing testing frameworks, audience expansion strategies and platform advancements.
Strategic Performance Leadership
- Provide strategic oversight across: Google Search, Microsoft Ads, LinkedIn Campaign Manager, Meta, Demand Generation campaigns, Remarketing, Performance Max and affiliate marketing
Measurement, Attribution & Analytics

Requirements

8–10+ years of digital media experience
Experience with B2B demand generation programs
Agency experience strongly preferred
Experience leading integrated media teams
Proven success presenting to executive-level clients
Platform Expertise - Expert proficiency in: Google Ads, LinkedIn Campaign Manager, Meta Ads Manager, GA4, Looker Studio or equivalent BI tools, Salesforce reporting

Mile Marker

Mile Marker was created by the merger between PlusMedia and Cage Point. The result is an end to end media agency that speaks to its clients not at the media level, but at the business level.Our belief is that media, in all forms, should be held accountable for the delivery of measurable business outcomes, not just KPI. We view brand and performance media as complementary forces, working together to drive scalable growth. This means we leverage every media channel at our disposal, including ones that may have been forgotten by today’s marketers.

New York, New York, USA

89 employees (38 in marketing)

milemarkeragency.com