Responsibilities

• Translate high-level promotional and conversion goals into workable web solutions; you’ll determine the "how" behind the "what"
• Lead the briefing, delivery, and execution of promotional assets for onepeloton.com alongside our Content Operations team, ensuring all projects meet strict deadlines and impact team goals
• Lead the test roadmap, briefing, delivery, and and reporting for paid traffic landing pages
• Ideate and execute data-backed test ideas (A/B testing, User Testing) to improve web performance and operational agility
• Support initial implementation and ongoing usage of agentic AI workflows as defined by your lead
• Adhere to and champion standardized operational workflows; you will ensure that every asset follows the established lifecycle from initial brief to final deployment
• Provide feedback on web assets based on best practices and/or past performance
• Monitor and report on asset performance metrics, providing the right level of detail to stakeholders to influence future project decisions
• Act as a key bridge between Growth Strategy, Creative, and Media teams, using project management tools to keep all stakeholders aligned on shifting timelines

Requirements

• 3+ years of related experience in web marketing, digital project management, or e-commerce
• Experience in web strategy competencies, including a working knowledge of CMS platforms, web analytics tools, and digital asset workflows
• Proven ability to analyze complex requests and propose workable solutions independently
• Strong verbal and written communication skills
• Comfortable using data to drive decisions
• Experience working with Agentic AI or Generative AI tools
• Ability to manage high-volume workloads in a fast-paced environment without sacrificing attention to detail or project deadlines
• A history of building strong connections with cross-functional peers and a commitment to practicing authentic allyship and inclusive teamwork
• Ability to rely on your own knowledge to complete objectives while knowing when to seek guidance from senior leadership to align with broader company values

Preferred

• Experience with cross-functional collaboration and authentic allyship and inclusive teamwork

Benefits

• Medical, dental and vision insurance
• Generous paid time off policy
• Short-term and long-term disability
• Access to mental health services
• 401k, tuition reimbursement and student loan paydown plans
• Employee Stock Purchase Plan
• Fertility and adoption support and up to 18 weeks of paid parental leave
• Child care and family care discounts
• Free access to Peloton Digital App and apparel and product discounts
• Commuter benefits and Citi Bike Discount
• Pet insurance and so much more!