Associate Manager, Branded Content

New York City, NY (On-site)

$67K/yr – $75K/yrMid Level4+ years expFull time

Posted 2 weeks ago

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Job Summary

Own end-to-end branded content campaigns for NYCFC across channels, balancing creative storytelling with partner objectives and cross-functional execution.

  • Own campaigns from brief to reporting, coordinating with Marketing, Partnerships, Content, Social, Community and Matchday teams.
  • Collaborate with external partners and agencies to deliver high quality content and activations that drive fan engagement and partner value.
  • Track performance and translate results into partner recap materials and scalable storytelling opportunities.

Job Description

  • Support the planning and execution of branded content campaigns across NYCFC-owned channels.
  • Coordinate projects from brief through production, publishing, and reporting.
  • Assist in the development of creative concepts and storytelling opportunities that align with Club and partner objectives.
  • Collaborate with Marketing, Partnerships, Content, Social Media, Community and Matchday teams to execute campaigns.
  • Manage campaign timelines, approvals, deliverables, and stakeholder communication.
  • Support content productions, activations, and events as needed.
  • Work with external agencies, creators, production partners, and vendors to deliver high-quality content.
  • Track campaign performance and assist in the creation of partner recap materials and reports.
  • Stay informed on content trends, fan behavior, and emerging opportunities across sports, entertainment, and digital media.
  • Deliver high-quality marketing and branded content campaigns on schedule, ensuring creative excellence and alignment with organizational objectives.
New York City FC logo

New York City FC

4.4 Glassdoor

New York City FC is an American professional soccer team based in New York City that competes in Major League Soccer (MLS).

Founded in 2013
New York, New York, USA
431 employees (119 in marketing)
94% recommend to a friend
90% CEO approval

Traffic Signals

Monthly Visitors
79.4K
Traffic Source Mix
Search
53.4%
Direct
38.7%
Referral
5.5%
Social
2.1%
Paid
0.2%

Headcount Trend

Current headcount: ~431

Marketing Team

Marketing Team Size
101 (23% of company)
Marketing Roles Posted (Last 30 Days)
2

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