Responsibilities

• As an Associate Director, Paid Social, you will be accountable for all day-to-day Paid Social operations and be the main point of contact on an account.
• You will provide strategic direction and leadership in our digital group to deliver the most effective and innovative communication plans.
• You will also manage the career paths of supporting staff within the Paid Social team.
• Formulate Paid Social strategy for client businesses and ensure that recommendations and decisions are consistent with client’s objectives and strategies.
• Assume a lead role in the integration of social efforts and present innovative, business-building, and social recommendations.
• Lead Associates and/or Managers in thinking strategically about paid social’s role within the media mix and help our teams define tactical social strategies and media plans to address client needs.
• Accurately, objectively and constructively evaluate the performance of Associate(s) and/or Manager(s).
• Facilitate the development and documentation of standard methodologies for improving operational efficiencies within the team and the group.
• Coordinate the work of our disciplines, industry groups and media partners; assist with integration of other client and GroupM agencies.
• Provide support to regional offices and/or partners, where applicable.

Requirements

• Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience.
• 5+ Years experience planning/buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest, and TikTok.
• Experience with CMS platforms, 3rd Party API technology, Native UIs (i.e. Facebook Power Editor).
• Significant client-facing and relationship management experience is required.
• Prior experience managing a team; demonstrating the ability to train and grow junior members, and serving as a coach and mentor.

Preferred

• Prior experience in an agency environment is highly desired.

Benefits

• Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.