Associate Director, Paid Search

Chicago, IL (On-site)

$97K/yr – $140K/yrSenior Level5+ years expFull time

Posted 1 month ago

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Job Summary

Own delivery and leadership for client accounts across digital media, translating performance data into actionable optimization while building scalable processes and cross-channel coordination.

  • cross-channel planning and execution across paid media with executive stakeholders
  • data-driven performance reviews and continuous process improvements
  • Ownership of client service delivery, best practices, and team collaboration to hit business objectives

Job Description

Responsibilities - Develop, manage, and monitor client service delivery executions of the assigned accounts - Oversee process development and ensure best practices are in place - Assures quality control of all media planning and implementation - Prepare and present annual financial and staffing plans - Implement planning process for the assigned accounts and holistic media planning across paid search platforms and initiatives - Coordinate efforts across different digital media channels to drive optimized recommendations - Continuously evaluate and improve upon all digital media opportunities - Attend to client meetings as needed, interface as needed with executive level and middle management level on client side during meetings and presentations - Embrace and encourage a culture based on team work, collaboration, and intellectual curiosity - Motivate, lead, and manage internal teams, working collaboratively to drive programs that meet our clients’ performance and business objectives Requirements - 5+ years of account management experience in online advertising, direct marketing, SEM, or e-commerce - 2-4+ years of digital marketing preferred with desirable focus on search engines, display and/or social media - 3+ years of successful team management experience - Demonstrated understanding of online marketing principles - Strong analytical skills and the ability to interpret campaign performance data and provide insights and optimization recommendations - Understanding of best practices for leveraging paid social media for brand communication - Must possess strong leadership skills and be comfortable presenting ideas to senior level stakeholders - Resourceful, curious, and motivated individual with an ability to work independently as well as in a collaborative team setting - Strong organizational, problem-solving, and communication skills - Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel Nice_to_have - 2-4+ years of digital marketing preferred with desirable focus on search engines, display and/or social media - eCommerce experience considered a plus Benefits - medical coverage - dental - vision - disability - 401K - parental and family care leave - family forming assistance - tuition reimbursement - flexible time off
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Publicis Collective

As the traditional marketing funnel collapses and fragmentation increases, clients rely on Publicis Collective to be the agency where their media, data, technology, and teams are connected by what matters most – business outcomes. Our strategic agency design, with the OS at the center, allows our expert practitioners to scale with precision, delivering media that drives measurable business performance and transformation. It's worth mentioning that we’re part of the global Publicis Media network. This means we’re backed by the power, resources, and scale of Publicis Groupe, one of the largest and most celebrated marketing and communications platforms on the planet. What’s special about Collective is this - our consultative practitioners think beyond media. We aim to be catalysts for business growth and innovation. We aspire to be the leading media agency for powering business outcomes, known for our unrelenting dedication to excellence.

New York, New York, USA
708 employees (236 in marketing)

Traffic Signals

Monthly Visitors
2.7K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~708

Marketing Team

Marketing Team Size
232 (33% of company)
Median Career Experience
10 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
32

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