Associate Director, Media Strategy

Boston, MA (On-site)

$97K/yr – $149K/yrSenior Level7+ years expFull time

Posted 1 month ago

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Job Summary

Own program strategy and client alignment across media, creative, and measurement to drive high quality work and client growth.

  • Program strategy and analysis: ensure work stays on brief and is strategically aligned with client goals across Account, Creative, and Measurement teams.
  • Relationship leadership: guide Media teams, account directors, and clients to deliver compelling work that advances business.
  • Talent and resource stewardship: provide feedback, improve processes, manage budgets, and strengthen publisher and client relationships.

Job Description

Responsibilities

  • Overseeing development of program strategies and analysis for clients, collaborating closely with Account, Creative and Measurement teams to ensure that work is strategically aligned and on brief
  • Expertly guiding and managing relationships between Media teams, account directors and clients to consistently deliver high-quality, inspiring work and grow our business
  • Providing thoughtful feedback to Media teams, using performance evaluation and internal process improvement to develop and motivate talent
  • Smartly manage revenue and program budgets to ensure necessary and optimal resourcing
  • Playing a key role in spotting issues with core client teams and in developing new client relationships
  • Maintaining and improving the success of publisher relationships
Digitas North America logo

Digitas North America

3.9 Glassdoor

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Founded in 1980
Boston, Massachusetts, US
2.8K employees (892 in marketing)
74% recommend to a friend
82% CEO approval

Traffic Signals

Monthly Visitors
67.2K
Traffic Source Mix
Search
42.7%
Direct
42.7%
Referral
6.8%
Social
6.2%
Paid
1.1%

Headcount Trend

Current headcount: ~2.9K

Marketing Team

Marketing Team Size
673 (23% of company)
Median Career Experience
11 years
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
30

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