Responsibilities

• Shape content strategy to support our mission pillars and ensure that content is found at point of need for multiple audiences.
• Audit and refresh alz.org to maintain user-centric content.
• Create digital content as well as repurpose print and other source material for the Association's websites.
• Test and QA as part of the content development process before publication.
• Plan strategic content iteration through the lifespan of programs, initiatives and events.
• Manage communication, feedback and approvals with stakeholders.
• Develop and maintain documentation for governing alz.org, including sitemap, ownership matrix, process and policies.
• Develop and evolve direction documents for designers and developers.
• Work with user research, UX, visual design and developers to create best practice solutions that engage users.
• Proactively identify areas for improvement based on user needs and business opportunities.

Requirements

• Bachelor’s degree in Journalism, Library Science, Communications, Marketing or related field
• 5-7 years progressive experience defining, developing and evolving digital content
• Cares about the written word, language and storytelling on a digital platform.
• Is a strong writer, editor and leader who is comfortable owning decisions and projects.
• Understands clinical terminology and has experience writing for providers or payers.
• Has experience creating and iterating on macro (site-wide) and micro (page-specific) content strategies.
• Compiles inventories, audits, matrices and other content strategy documentation for governance.
• Knows how to inform strategic decisions, information architecture, content governance, taxonomies and accessibility.
• Possesses expertise in SEO and analytics to drive decisions and optimize content.
• Works within a content management system (our CMS is Kentico).

Preferred

• Experience working with nonprofits or volunteer health organizations is a bonus

Benefits

• medical, dental, vision
• flex accounts
• short and long-term disability
• life insurance
• long term care insurance
• tuition reimbursement
• generous Paid Time Off
• 12 annual holidays and Paid Family Leave
• annual Cultural & Heritage Day and Volunteer Day of their choosing
• gold standard 401(k) retirement plan