Associate, Digital Activation

New York City, NY (Hybrid)

$63K/yr - $80K/yr (Est.)Entry LevelFull time

Posted 2 days ago

Job Summary

Own and support the digital activation workflow from planning through trafficking and campaign delivery, while building vendor relationships and learning the digital marketplace.

  • Plan and execute media research, trafficking, data compilation and billing under supervision
  • Build and maintain relationships with publishers and the vendor community
  • Learn and apply digital media tools and platforms to support campaigns

Job Description

Responsibilities

  • The Associate, Digital Activation should be passionate and inquisitive about digital media, have an eagerness to learn and work well within a team environment. He/she is responsible for supporting the digital planning team in various regards, as needed.
  • With supervision from the Senior Associate, the Associate manages the execution of media research, campaign trafficking, data compilation and billing.
  • The Associate is also responsible engaging and establishing relationships with vendors and learning about the digital marketplace.
  • Support
  • Assist the Associate, Senior Associate, Manager and Associate Director(s) in planning functions such as media research, campaign trafficking, data compilation and billing
  • Organization
  • Maintenance of status sheets, development of meeting recaps, process trackers, etc.
  • Prioritization of day to day task across brand(s) and campaigns
  • Development
  • Attend publisher meetings and develop an understanding of the digital marketplace and build relationships amongst the vendor community

Requirements

  • Bachelor’s degree, preferably with a concentration in Advertising, Marketing, Communications and/or related field
  • Proficiency in use of Microsoft Office, specifically Excel, PowerPoint and Word
  • An eagerness and passion to learn more about digital media - Comfort level with speaking in front of others
  • Excellent verbal and writing skills
  • Strong attention to detail
  • $45,000
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OMD

3.6 Glassdoor

OMD is the world’s largest media network, with more than 14,000 people working across more than 100 countries.At OMD, We Create What’s Next — delivering creative media solutions to drive sustainable growth for the world’s leading brands. Named the best-performing global media network overall by RECMA, the highest-ranked media agency network on the Effie Effectiveness Index, and Media Network of the Year at the 2025 Cannes Festival of Media, OMD is a leader in innovation, creativity, and cultural relevance.

Founded in 1996
New York, New York, USA
4.2K employees (1,415 in marketing)
67% recommend to a friend
82% CEO approval

Salaries

SalaryGuide estimate

$63K/yr – $80K/yr

Modelled from 9 comparable roles.

See all OMD salaries

Marketing Team

Marketing Team Size
1,318 (31% of company)
Marketing Roles Posted (Last 30 Days)
50

Traffic Signals

Monthly Visitors
54K
Traffic Source Mix
Search
46.4%
Direct
39.1%
Referral
9.4%
Social
3.4%
Paid
1%

Headcount Trend

Current headcount: ~4.2K

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Associate, Digital Activation

OMD · New York City, NY · Hybrid