Responsibilities

• The Associate, Digital Activation should be passionate and inquisitive about digital media, have an eagerness to learn and work well within a team environment. He/she is responsible for supporting the digital planning team in various regards, as needed. With supervision from the Senior Associate, the Associate manages the execution of media research, campaign trafficking, data compilation and billing. The Associate is also responsible engaging and establishing relationships with vendors and learning about the digital marketplace.
• Support
• Assist the Associate, Senior Associate, Manager and Associate Director(s) in planning functions such as media research, campaign trafficking, data compilation and billing
• Organization
• Maintenance of status sheets, development of meeting recaps, process trackers, etc.
• Prioritization of day to day task across brand(s) and campaigns
• Development
• Attend publisher meetings and develop an understanding of the digital marketplace and build relationships amongst the vendor community
• Attend training sessions/webinars to become fluent in media planning tools and platforms
• Presentation Skills

Requirements

• Bachelor’s degree, preferably with a concentration in Advertising, Marketing, Communications and/or related field
• Proficiency in use of Microsoft Office, specifically Excel, PowerPoint and Word
• An eagerness and passion to learn more about digital media - Comfort level with speaking in front of others
• Excellent verbal and writing skills
• Strong attention to detail