Associate Brand Manager, Tic Tac

Parsippany, NJ (Hybrid)

$88K/yr – $118K/yrMid Level5+ years expFull time

Posted 9 days ago

Job Summary

Own and drive brand performance, KPI tracking, and cross-functional asset delivery; translate qualitative and quantitative research into strategy, and manage brand budget and organic presence to build loyal communities.

  • Own performance updates for Brand Team and Sr. Leadership and track KPIs
  • Lead cross-functional delivery of assets for item sell-in and in-market support
  • Guide development of organic brand presence and community engagement

Job Description

Responsibilities

  • Monitor brand business performance and provide routine performance updates for Brand Team and Sr. Leadership
  • Track holistic brand initiatives with defined and set KPIs
  • Understand and interpret qualitative and quantitative research for business purposes
  • Maintain pulse on the competitive environment to assess impact on business
  • Prepares and create engaging, meaningful and persuasive presentations
  • Partner with cross functional team to deliver assets required for item sell-in, setup and in-market support (i.e. packaging artwork, selling story, product imagery, eCommerce content, etc.)
  • Maintain the product price list and develop nonseasonal and seasonal product spec sheets for sales teams and customers
  • Support development of organic brand presence and manage to cultivate loyalists and community
  • Liaise with finance and procurement to manage brand advertising and promotions budget, to accurately maintain brand’s marketing contribution

Requirements

  • Bachelor’s Degree in business; Master’s degree in business preferred
  • 2-5 years’ experience in consumer-packaged goods brand marketing
  • Excellent analytical skills upon which to base decision-making
  • Ability to manage and prioritize multiple projects within scheduled timelines
  • Team player able to effectively interact and work with various functional departments
  • Excellent verbal and written communication skills, with attention to detail
  • Experience working with consumer data; i.e. IRI, ACNielsen

Benefits

  • In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits.
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Ferrero

Founded in 1946 by Pietro and Giovanni Ferrero, the Ferrero Group is a family-owned business in its third generation. It has been built by talented people who share a commitment towards continuous improvement to achieve the highest quality and care. This same commitment is put into everything we do for our consumers and characterizes the environment in which we operate.Some of the world’s most iconic confectionery products come from Ferrero, including Nutella®, Tic Tac®, Ferrero Rocher®, and Kinder Surprise®. Sold in more than 170 countries, our products are part of the collective memory and traditions of consumers all around the world; loved by generations.In 2015, we entered a new era of acquisitions. Since then, we have acquired several brands and businesses, including Fannie May, the confectionary division of Nestlé, and Eat Natural, expanding our footprint and product offering also into the healthy snack segment.The secret to our global success is our 38,767 employees across the world, all dedicated to delivering the care and quality to craft the business, the careers and the brands we are proud of. From the moment you join us, we make sure you can nurture your curiosity and natural abilities. We provide the resources you need to succeed personally and professionally in a diverse work environment that is multicultural, innovative, and highly rewarding.In 2021, Ferrero was the confectionary company with the best reputation in the world, according to RepTrak. This achievement reflects our determination to bring consumers only the very best; an approach which is at the heart of everything we do. Our dedication to quality and excellence, our heritage and our family values, as well as our respect for the environment and the communities in which we work, are all seen in our desire to sustain and celebrate life’s special moments.Be part of it! Visit www.ferrerocareers.com to explore the opportunities Ferrero can offer when you craft your career with us.

Founded in 1946
Niederanven, Luxembourg, LUX
22K employees (2,873 in marketing)

Salaries

Posted range

$88K/yr – $118K/yr

Taken straight from the job posting.

See all Ferrero salaries

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Associate Brand Manager, Tic Tac

Ferrero · Parsippany, NJ · Hybrid