Responsibilities

• Manage and coordinate digtial strategies and engagmenet to enhance the Texas State branding, increase fan engagement, and drive revenue.
• Oversee game presentation efforts and execution of in-game entertainment operations.
• Manage and coordinate the department’s main digital channels including social media, email marketing platforms, and SMS.
• Oversee campus and community promotional efforts to increase engagement and involvement
• Serve on External Unit leadership team and work collaboratively with all external offices to achieve department goals and outcomes.

Requirements

• Previous experience in intercollegiate athletics, sports organization equivalent or high level marketing/experience entity.
• Knowledge of applied fan engagement and promotional strategies.
• Experience with game presentation, entertainment and coordination (i.e. football).
• Experience managing digital/social media channels to advance brand affinity.
• Skill in establishing rapport with internal and external constituents.
• Demonstrated ability to work in collaborative team environment.
• Demonstrated effective communication skills.
• Ability to supervise staff.

Preferred

• Bachelor’s degree with additional consideration for Master’s degree.
• Experience with digital communication tools.
• Experience using Adobe Creative Suite.

Benefits

• Exceptional Benefits: Comprehensive health insurance with 100% premium coverage for employees and 50% for dependents, starting on your first day.
• Generous Time Off: Enjoy vacation, holidays, sick leave, and more to maintain a healthy work-life balance.
• Wellness and Balance: Access a FREE wellness program, plus mother and family-friendly resources to support your personal well-being.
• Professional Growth: Explore a wide range of training, development courses, certifications, and educational support programs.
• Welcoming Campus: Become part of a vibrant Bobcat community with numerous social and professional networks.
• Tuition Benefits: Take advantage of tuition support for yourself and for your dependent children, making higher education more accessible for your family.
• Retirement Security: Secure your future with TRS pension, retirement plans, and voluntary savings options with strong employer contributions.