Responsibilities

• The Director of Community Relations leads the marketing and outreach efforts to promote the community, build relationships, and achieve occupancy goals.
• Develop and implement marketing strategies to attract prospective residents.
• Conduct tours and presentations for families and referral sources.
• Maintain accurate records of inquiries, leads, and follow-ups.
• Coordinate community events and outreach initiatives.
• Collaborate with leadership to ensure high occupancy and satisfaction levels.

Requirements

• Bachelor’s degree in Marketing, Communications, or related field preferred.
• Experience in senior living sales or healthcare marketing.
• Excellent presentation and interpersonal skills.
• Proficiency in CRM and lead tracking systems.
• Physical Requirements: Ability to travel locally and attend events as required.