Assistant Media Planner

New York City, NY (On-site)

$43K/yr – $45K/yrEntry LevelFull time

Posted 2 months ago

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Job Summary

Own the day to day execution and optimization of media buys, balancing client goals with budget control and vendor relationships.

  • Own account operations: billing, budgets, flowcharts, post-buy analysis, and insertion orders to keep campaigns on track.
  • Develop insights and POVs with the Media Planner, researching channels and audiences to improve media mix and impact.
  • Coordinate with planners, monitor delivery and pacing, and maintain strong vendor partnerships to protect client outcomes.

Job Description

Responsibilities

  • Responsible for day-to-day maintenance of assigned accounts (billing issues, budget revisions, flowchart updating, competitive analysis, post-buy analysis, etc.). Maintains detailed and accurate records. Monitors media agreements and contracts with outside media vendors
  • Produces work that delivers on client goals and gains industry recognition for its creativity and results. Constantly seeks and creates creative opportunities in both media choice and usage to increase visibility/impact
  • Works closely with the Media Planner in the development and direction of media strategies and POV's. Conducts media research, brainstorms, evaluates data, and develops points of view. Understands various media and their applications against client strategies and goals
  • Works to understand the client's business (market share, business priorities, key competitor strategies, etc.)
  • Communicates effectively with Media Supervisor and Media Planners, keeping them abreast of day-to-day status and flagging and elevating any concerns
  • Evaluates publications, websites, broadcast, outdoor locations, etc. for their relevance in accomplishing client's strategic goals
  • Evaluates inventory against audience segments for a range of media vehicles (display, video, mobile, paid social, native) to determine which would most effectively reach the target audience
  • Studies demographic data/consumer profiles to identify desired target audiences for online advertising
  • Stays abreast of key developments/trends/issues in media (e.g., population, demographic, lifestyle, media usage changes)
  • Maintains effective relationships with media vendors, ensuring Noble People is represented in a positive way

Requirements

  • Strong aptitude for learning new skills.
  • Proven ability to multitask and prioritize across multiple projects, clients, and deadlines.
  • Excellent written and verbal communication skills.
  • Proficiency in spreadsheets/Excel for organization and calculations.
  • Demonstrated creative, strategic, and analytical thinking that earns trust and respect.
  • Ability to build and maintain strong professional relationships with colleagues, vendors, and clients.
  • Strong math, analytical, and attention-to-detail skills.
  • Understanding of consumer insights and ability to apply them effectively.
  • Bachelor's degree preferred.
  • Some travel and occasional after-hours work required

Preferred

  • We are especially excited about candidates who have demonstrated sustained commitment to performance-driven environments , whether through collegiate athletics, military service, student organizations, work experience, entrepreneurial ventures, or other creative or competitive settings.

Benefits

  • Noble People offers a generous time-off package of 15 PTO days per annum, Safe & sick days, Personal and Birthday PTO as well as Summer Fridays, Mental Health & Wellness days, and a Sabbatical Program if you are with the agency for 7 or more years
  • We offer a comprehensive healthcare plan for eligible employees and their families which includes Medical with Telehealth/virtual care options, Dental, Vision, 401K, STD, LTD, Life Insurance
  • Lastly, we allow for a cell phone reimbursement, pre-tax commuter benefits, Flexible Spending Account, daily snacks, and much more
  • The salary range is $42,500 - 45,000 USD per year
Noble People logo

Noble People

Noble People is a media agency.The combination we offer is not found everywhere: creative approaches to using media space underpinned by strategic rigor through analytics and the application of the latest marketing science. While marketers are often forced to choose between data or creativity, we recognize they need both.Put simply, what we do is advise our clients how to invest their marketing communications budget in the most effective way to deliver an impact on their business. We focus more on business metrics than on leading indicators—which only feed back on a narrow window of activity. We execute our recommendation through buying media space in all channels (digital, search, broadcast TV, podcasts, out of home, social, as well as traditional channels); negotiating partnerships with publishers, platforms and personalities; and sometimes finding new ways for people to encounter our clients’ brand by creating entirely new media spaces.We’ve done this across many product categories including packaged goods, fintech, travel, business to business, food delivery, and entertainment.

Founded in 2010
New York, New York, USA
91 employees (50 in marketing)

Traffic Signals

Monthly Visitors
3.6K
Traffic Source Mix
Search
29.4%
Direct
46%
Referral
5.8%
Social
17.2%
Paid
1.5%

Headcount Trend

Current headcount: ~91

Marketing Team

Marketing Team Size
47 (52% of company)
Median Career Experience
14.5 years
Median Tenure
6.8 years
Marketing Roles Posted (Last 30 Days)
1