Assistant Media Planner

New York, USA (Hybrid)

$55K/yr – $70K/yrEntry LevelFull time

Posted 3 months ago

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Job Summary

Drive regional media planning and audience targeting for a global agency, coordinating strategy, asset management, and performance across paid/owned/earned media.

  • Must-have: Strong knowledge of media planning, data-driven insights, and stakeholder management.
  • Standout: Ambassadorship for M&C Saatchi World Services with cross-market awareness.

Job Description

Responsibilities

  • Work closely with Media Strategists to define and design target audiences, media mix and measurement recommendations based on client briefs and strategy recommendations.
  • Manage multiple information sources in order to gain as complete a picture as possible of the media environment in any given market.
  • To identify and clearly articulate the best means of reaching a target audience whether this is though paid, owned or earned media and demonstrate awareness of the benefits and practicalities of using each of those.
  • Receive creative assets from the accounts team and ensure they are loaded into World Services’ creative management platform (CMP) and into Google campaign manager
  • Communicate media plans to supplier for dissemination and ensure actual results match forecast
  • Provide regular updates to the accounts team on their project’s performance across all offline and online channels, and escalate any issues in performance in a timely manner, managing the issue resolution in its entirety.
  • Advise on formats, specifications with regards to digital production
  • Perform research on current benchmark trends and audience preferences
  • Support the delivery of regular and ad hoc presentations for both internal and external stakeholders
  • Situational Awareness:

Requirements

  • Enthusiastic and positive with a genuine interest in a career in marketing and advertising
  • Knowledge of the media industry, media planning, buying and media dissemination.
  • Comfortable working with data to identify insights and recommendations for problem solving
  • Ability to manage multiple stakeholder relationships, both internal and external.
  • Experience of media projects or communications platforms
  • Proficient in all components of Microsoft Office (Outlook, Word, Powerpoint and Excel).
  • Ability to craft and present reporting in an accurate and timely manner
  • Excellent communication skills to enable him/her to support work with stakeholders and to understand client requirements.
  • Ability to work independently with a forward leaning attitude in support of the team.
  • Anticipation of challenges and show of initiative across all projects.

Preferred

  • BA or equivalent level in Marketing, Media and Communications, Psychology, or similar subjects will be beneficial.
  • Experience in campaign management and digital / mobile advertising
  • Demonstrable liaison skills across the numerous sectors normally associated with working in developing countries.
  • A demonstrable understanding of geopolitics, International Relations and the role of communications in behaviour change.

Benefits

  • We offer a competitive salary ($55,000-$70,000) and a benefits package designed to support your health, family life, financial wellbeing, and growth.
  • 12 weeks’ full pay for Primary Carers and 6 weeks for Secondary Carers (after one year of service; return requirements apply for subsequent leave)
  • Applies to birth, adoption, and surrogacy
  • Up to 10 days’ paid fertility leave per year (5 per cycle)
  • 2 days’ paid leave for new grandparents
  • $2,500 annual interest-free parental loan
  • $6,000 interest-free fertility treatment loan
  • Three medical plans (HSA at $0 cost; EPO 75% employer funded; PPO 65% employer funded)
  • $0 employee-cost dental and vision
  • 10 days’ health leave per year (mental and physical)
M+C Saatchi Group logo

M+C Saatchi Group

3.4 Glassdoor

M+C Saatchi Group is a global creative solutions company and the world’s largest independent creative network. We connect specialist expertise, powered by creativity, data and technology, to help build famous brands, solve the most complex business and societal challenges, and create and curate Cultural Power for our clients.

Founded in 1995
London, England, GBR
1.3K employees (474 in marketing)
68% recommend to a friend
71% CEO approval

Traffic Signals

Monthly Visitors
52.6K
Traffic Source Mix
Search
37.1%
Direct
45.7%
Referral
7.1%
Social
8.7%
Paid
1.1%

Headcount Trend

Current headcount: ~1.3K

Marketing Team

Marketing Team Size
210 (16% of company)
Median Career Experience
7 years
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
10

Funding

Total Funding
$66.5M
Last Raise
$66.5M
Post IPO Debt, 5 years ago

Funding History

  • Jun 2021
    Post IPO Debt • $66.5M

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