Responsibilities\n- Support the execution of Affiliate strategy aligned to revenue, profitability, and customer growth goals\n- Collaborate cross-functionally (paid search, influencer team, finance, analytics, brand) for coordination on changes in investment; forecast; messaging; promos; etc.\n- Performance management\n- Own weekly (at times, daily) performance and budget tracking vs expectations\n- Weekly reporting and analysis for internal stakeholders; daily as needed\n- Extract actionable insights for ongoing and future optimizations and strategy\n- Contribute to regular post-mortem presentations\n- Agency management\n- Evaluate recommendations and optimizations\n- Tracking budget and results to ensure pacing to goals\n- Serve as liaison between agency and internal creative for campaign assets and requirements\n- Internal operations\n- Serve as the day-to-day partner for brand marketing to align on new programs; objectives; sharing results; etc.\n- Collaborate with affiliate influencer team for alignment on overall strategy\n- Own and maintain updates of internal documents and trackers\n- Contribute to estimating business outcomes and investment during regular planning\n- Work with brand and merchandising on weekly promos: new offers; updates; extensions\n- Partner with agency, tech, and .com for tagging requests; product feeds; data integrations or discrepancies; etc.\n\nRequirements\n- Bachelor’s degree Business Administration, Merchandising, Marketing or relevant field or equivalent years of experience in lieu of education requirement, if applicable\n- 4–6 years of experience in performance marketing/media\n- Strong grasp of performance metrics, drivers: their impact to business and how to apply them\n- Strong Affiliate-specific knowledge: attribution models; cookie/tracking mechanisms; pricing and commission structures/models and how to evaluate them\n- 3+ years of hands-on experience with at least one major affiliate platform (Rakuten, Acceleration, Impact Radius, Commission Junction, etc.)\n- Experience with analytics platforms (Adobe Analytics; GA4)\n- Strong analytical skills with the ability to interpret data and translate insights into action\n- Proven success in collaborating with internal/external teams\n\nPreferred\n- 1 Year Experience leading work at a retailer or CPG company