Responsibilities

• Manages the Center’s social media strategy.
• Leads the development of content creation for all social media platforms.
• Assists with the development of content for the Center’s website.
• Executes all digital communications projects utilizing email and text messaging.
• Serves as a facilitator of college pathways programming and content for high school students.
• Researches and communicates stories that share the positive results of our partner charter schools.
• Ensures the Center’s compliance with brand standards and guidelines from the university.
• Assists with communications project development from initiation to closure.
• Implements the Center’s messaging to ensure organizational consistency and increase exposure for the Center.
• Assists with special projects.

Requirements

• Bachelor’s degree in communications, public relations, marketing or a related field.
• Three years of relevant marketing or communications experience.
• Excellent writing skills and attention to detail, including knowledge of AP style.
• Demonstrated experience facilitating programming for high school students.
• Demonstrated experience with digital communications technology, including social media platforms and email management systems.
• Strong organizational skills. Strong verbal communication skills.
• Ability to maintain positive relationships with staff and consultants.

Preferred

• Experience with Adobe Creative Suite.
• Knowledge of Central Michigan University brand standards and guidelines.
• Knowledge of search engine optimization, web/social media, and accessibility best practices.
• Knowledge of website and social media analytics, including Google Analytics.
• Knowledge of charter public schools.
• Experience working in a team-oriented, collaborative environment.