Assistant Director of Marketing - Athletics

Akron, OH (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Drive campus athletic marketing and game-day promotions for Akron athletics.

  • Own development and execution of social content and marketing for teams, events, and ticket sales.
  • Must-have: Bachelor’s degree and at least two years in communications/marketing.
  • Standout: Grassroots campus outreach across the university and Greater Akron Metro.

Job Description

Responsibilities

  • Develop and execute social content to continuously promote teams/athletes, ticket sales and general awareness campaigns
  • Attend scheduled weekly/bi-weekly staff meetings, intern huddle meetings and optional development events.
  • Provide leadership and assist in overseeing interns and their assigned responsibilities.
  • Develop full-scale marketing plans for assigned sports
  • Assist with managing public address announcers, coordinating music, video board elements, cheer squad, pep band, and other marketing needs to direct the flow of games, events and promotions as needed.
  • Fulfill sponsored elements such as exposure, PA announcements, promotions, social media and events.
  • Improve the atmosphere at each event through the use of games, giveaways, contests, trivia and music, etc.
  • Promote athletic events and communicate promotions within the residence halls, Greek system, student body, etc.
  • Execute email communications to assist with awareness towards Akron Fanbase
  • Assist with the upkeep of the Akron Athletics App and continued promotion to grow usership
  • Submit weekly Athletics information into Campus Digest, Student ZipMail and other campus resources
  • Distribute posters and schedule cards to assigned locations and check for refills on a bi-weekly basis.
  • Grass roots marketing across the university foot space and the Greater Akron Metro.

Requirements

  • Requires a relevant bachelor’s degree.
  • Valid Ohio Driver’s License.
  • Requires a minimum of two years of experience in communication and marketing performing related job duties.
  • Genuine interest in athletics and the sport industry.
  • Ability to manage time commitment and dedicate all office and event hours.
  • Ability to work evenings and weekends to meet the business needs of the external unit(s).
  • Excellent oral communication skills, written communication skills, and customer service skills.
  • Strong work ethic and a willingness to learn.
  • Ability to multi-task, stay organized, keep up with high-energy, fast paced environment.
  • Working knowledge of Microsoft Office (Word, Excel, PowerPoint).