Area Director of Marketing - Social Clubs

Louisville, KY (On-site)

Salary Not AvailableSenior Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own hotel marketing, partnerships, and demand-gen activities to drive bookings, loyalty, and brand presence across local markets.

  • Marketing & Events: Drive property calendars, programming, events, and campaigns to attract guests and grow on-site revenue.
  • Brand & Community: Build local partnerships, manage PR, social content, and community engagement to raise awareness.
  • Revenue & Analytics: Oversee budgets, promotions, and channel performance, collaborating with sales and revenue teams to optimize outcomes.

Job Description

Responsibilities

  • Maintain and promote a teamwork environment with effective and clear communication amongst co-workers through positive leadership
  • Provide pricing and guidance recommendations to sales staff, review and approve any special corporate negotiated rates
  • Develop a working knowledge of the operations of the hotel, including food and beverage, guest services, reservations
  • Develop a complete knowledge and ensure adherence to company sales policies and SOPs
  • Drive customer loyalty to grow share of the account by delivering service excellence throughout each customer experience
  • Provide guidance for RFP Season Annually to National Sales with the help from GM and/or Regional DOS & National Sales
  • Ensure all pertinent aspects of solicitation, closing, and customer communications are complete and documented for the team
  • Identify and pursue new and repeat business through prospecting calls, visits, site tours, lunches, and networking events
  • Drive traffic to the hotel, on-site dining and spa through concepting and executing dynamic marketing plans inclusive of advertising, email campaigns, local events, programming and sponsorships
  • Develop relationships with local like-minded businesses to create meaningful partnerships. Interact and build relationships with the community to generate brand awareness and engagement

Requirements

  • Bachelor's degree in Marketing, Communications or related field
  • 1-3+ years of experience in Marketing, Public Relations or related field
  • Work effectively in a fast-paced environment and consistently demonstrate a high level of organizational skill
  • Strong analytical skills relative to impact on hotel revenues
  • Ability to communicate effectively verbally and in writing
  • Strong interpersonal skills
  • Strong understanding of revenue management principles
  • Proficient in Microsoft Office Products, focus on Excel, Word and Outlook
  • Ability to travel as needed
  • Must have flexible work hours that may include evenings, weekends, and holidays

Benefits

  • Work Today, Get Paid today, with Daily Pay!
  • Free Telemedicine and Virtual Mental Health care access for All Associates starting day one!
  • Multiple Health Insurance and Life Insurance options
  • 401k Plan + Company Match
  • Paid Time Off
  • Holiday Pay
  • Pet Insurance
  • Employee Assistance Program
  • Schulte Savings Marketplace Discounts on event tickets, electronics, gym memberships + more!

Schulte Hospitality Group

If you’ve found your way to our LinkedIn page, you’re likely here for one of two reasons: You’re reviewing insurance companies or you’re browsing new career opportunities. Well, you’ve come to the right place. Insurance CustomerIn its 40 years, Plymouth Rock Assurance has grown to be one of the leading auto and home insurers in the Northeast. With unique features like Crashbusters® mobile claims vans, Door to Door Valet Claim Service®, the Get Home Safe® taxi and rideshare benefit, Road Rewards® and our Home Insurance Quick Quote, we’re committed to delivering our customers “More Than Just Insurance.” To get a free quote, visit plymouthrock.com or talk to a Plymouth Rock agent.Job SeekerWe take pride in both the strength and commitment of our Plymouth Rock Assurance team. We actively seek individuals who exhibit friendliness, integrity, loyalty, hard work and the pursuit of excellence. If you’re currently looking for a new employment opportunity, we hope you’ll consider Plymouth Rock. For a full list of job openings, please visit www.plymouthrock.com/about/careers.

Founded in 2001
Boston, Massachusetts, USA
2.2K employees (101 in marketing)

Traffic Signals

Monthly Visitors
535.8K
Monthly Google Ads Budget
$528.9K
Traffic Source Mix
Search
28.9%
Direct
65.6%
Referral
4.4%
Social
0.3%
Paid
0.7%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
83 (4% of company)
Median Career Experience
12.5 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
40