Analyst, Commerce Media

Plano, TX (On-site)

$54K/yr – $69K/yrMid Level1+ years expFull time

Posted 7 weeks ago

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Job Summary

Own cross-media planning for large spend campaigns with a focus on Amazon channels and deliver strategic insights across the client’s activities to optimize budgets and audiences.

  • Own cross-media planning and large spend strategy with emphasis on Amazon channels.
  • Drive strategic insights across the client’s activities to improve budgets, channels, and audience development.
  • Collaborate with clients and internal teams to shape proposals and client POVs for decks and leadership reviews.

Job Description

Responsibilities

  • Contribute to strategic planning of cross-media campaigns and own planning activities for complex or large spend campaigns
  • Responsible for generating strategic insights while driving learnings across the full suite of the client’s activities on Amazon
  • strategize with internal teammates to develop innovative, well-targeted marketing solutions and plans
  • Contribute to the development of strategic proposals and client facing POVs, coordinating with necessary teams to account for all relevant inputs
  • Collaborate and foster relationships with key partners including clients, internal teams, and leadership
  • Contribute to strategic planning initiatives including deck writing, budget and channel allocation, and audience development

Requirements

  • 1-3 years of experience in media strategy/planning experience across media channels with strong Amazon digital media experience preferred
  • Previous team management experience
  • Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
  • Ability to manage timelines, projects and personnel within direct report team and across cross-functional teams
  • Detail-oriented with the ability to multi-task and manage priorities and deadlines in a fast-paced environment
  • Proficiency in Microsoft Office Suite with strong understanding of Excel and PowerPoint
  • Experience working within media systems/platforms (Amazon Ads and Prisma a plus)
Digitas North America logo

Digitas North America

3.9 Glassdoor

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Founded in 1980
Boston, Massachusetts, US
2.8K employees (892 in marketing)
74% recommend to a friend
82% CEO approval

Traffic Signals

Monthly Visitors
67.2K
Traffic Source Mix
Search
42.7%
Direct
42.7%
Referral
6.8%
Social
6.2%
Paid
1.1%

Headcount Trend

Current headcount: ~2.9K

Marketing Team

Marketing Team Size
673 (23% of company)
Median Career Experience
11 years
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
30

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