AI Campaign Operations Specialist

USA (Remote)

$107K/yr – $153K/yrMid LevelFull time

Posted 2 months ago

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Job Summary

Own end-to-end AI-driven marketing workflows that automate multi-channel campaigns, enable smart segmentation and personalization, and replace manual processes across tools, with rapid prototyping and optimization at the core.

  • AI-powered workflow design: multi-tool integrations and end-to-end campaigns across channels.
  • Segmentation and personalization: automated audience signals, hypothesis-driven experiments, and decision logic.
  • Rapid prototyping: fast experiments to optimize activation, engagement, and outcomes.

Job Description

Responsibilities

  • Build AI workflows to send multi-channel personalized campaigns
  • Design prospect and lifecycle workflows powered by AI
  • Develop end-to-end workflows that replace manual marketing processes across channels
  • Use AI for segmentation, personalization, optimization, and decision logic — not just content generation.
  • Prototype quickly– rapidly experiment and optimize.

Requirements

  • Bachelor’s degree
  • Built automated workflows independently, without reliance on software engineering teams
  • Designed and built AI-driven workflows that span multiple marketing tools, not a single one
  • Skilled at managing multiple priorities in a fast-paced environment
  • Worked across multiple tools including AI coding assistants (Claude Code or Cursor) and/or workflow automation (Gumloop or other)
  • Experience with Salesforce, Hubspot, Marketo, and/or Zapier
  • Demonstrated ability to work independently in a remote environment
  • Passion for brightwheel’s mission and improving outcomes in early education
brightwheel logo

brightwheel

3.6 Glassdoor

Brightwheel is the leading platform for early education that combines SaaS, Payments, and a consumer-like daily experience. With brightwheel, teachers save valuable time through easy tools for assessment, communication, and photo sharing; administrators can manage their business with enrollment, reporting, and online bill pay; parents get a beautiful, real-time view of their child’s day that helps them participate in the learning + continue it at home. Brightwheel is the fastest growing and top reviewed product in early education - a $100B US market. Investors include Addition, Bessemer, Emerson Collective, GGV Capital, Lowercase Capital, and Mark Cuban. We're hiring!Open Positions: https://jobs.lever.co/brightwheelShark Tank Pitch: https://www.youtube.com/watch?v=5iKitGJeAZ4

Founded in 2014
San Francisco, California, USA
498 employees (24 in marketing)
65% recommend to a friend
69% CEO approval

Traffic Signals

Monthly Visitors
2M
Monthly Google Ads Budget
$30.6K
Traffic Source Mix
Search
26.5%
Direct
69.2%
Referral
3.6%
Social
0.3%
Paid
0.4%

Headcount Trend

Current headcount: ~501

Marketing Team

Marketing Team Size
17 (3% of company)
Median Career Experience
11.5 years
Median Tenure
4 years

Funding

Total Funding
$88.8M
Last Raise
$55M
Series C, 5 years ago

Funding History

  • Feb 2021
    Series C • $55M
  • Dec 2020
    Series Unknown
  • Oct 2018
    Series B • $21M