Senior Manager, Affiliate Marketing
Caraway Home
New York City, NY (Remote)
$120K/yr - $135K/yrIn-houseFull-timeSenior level5+ years exp.
7 days ago
Affiliate Marketing Manager
San Diego, CA (On-site)
$105K/yr – $130K/yrMid Level5+ years expFull time
Posted 4 months ago
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Job Summary
Drive lead purchasing strategy and optimize spend for a $10M+ lead-gen program in financial services, partnering with Sales, Underwriting, and data teams.
- Own the data-driven lead purchasing plan and ROI analysis
- Must-have: 5+ years in lead buying or performance marketing with aggregators
- Standout: Cross-functional collaboration and vendor management
Job Description
Responsibilities
- Own and optimize a $10M+ annual lead acquisition strategy, driving revenue growth by balancing cost, quality, and conversion from a diverse network of 10–20 lead providers.
- Develop and execute a data-driven lead purchasing plan, analyzing performance trends, conversion metrics, and ROI to continually refine spend and improve results.
- Build and manage strong vendor partnerships, negotiating pricing, monitoring lead quality, and ensuring top performance from industry aggregators—especially within financial services and installment lending.
- Partner cross-functionally with Sales, Underwriting, Data & Technology teams to integrate lead data, streamline feedback loops, enhance reporting accuracy, and support sales productivity.
- Identify emerging opportunities by evaluating new lead sources, industry trends, and competitive shifts, providing strategic recommendations that keep RIVO ahead of the market.
Requirements
- 5+ years in lead purchasing, lead sales, consumer data sales, customer acquisition, or performance marketing — ideally within financial services and installment lending.
- Bachelor’s degree in Analytics, Marketing, Business, or a related field is a plus.
- Proven experience negotiating with or working for lead aggregators, high‑volume lead providers, or lead buyers.
- Experience leveraging Tableau and advanced Excel for data visualization, reporting, and analysis (complex formulas, pivot tables, dashboards).
- Strong analytical skills and knowledge of statistics and standard analytical research methods, processes, and procedures.
- Demonstrated ability to balance spend strategy, quality control, and conversion optimization.
- Excellent interpersonal, leadership, conflict resolution, and team management skills.
- Excellent problem-solving and critical thinking abilities.
- Excellent attention to detail, time management, and organizational skills.
- Excellent verbal and written communication skills.
- Ability to travel to conferences and represent RIVO in a professional manner.
- Proficient in Outlook, Microsoft Office Suite or related software.
Benefits
- Optimal Work-Life Balance: Benefit from a schedule with no evening or weekend work – enjoy your weekends for relaxation and personal time
- Childcare & Family Support: Receive up to $5,000 annually in childcare reimbursement to ease the balancing act of work and family & Exclusive access to comprehensive fertility treatment coverage to financially support your family-building journey
- Stay Fit for Free: Join our FREE weekly group workouts and keep your health and energy levels at their peak
- Company Events & Social Hours: Enjoy regular happy hours and company-wide events to celebrate achievements and build community with fellow employees
- Padres Tickets: Catch a Padres game with exclusive access to season long raffle drawings in the RIVO ticket section. Go Padres!
- Daily Perks: Savor FREE coffee, energy drinks, and snacks – fueling your productivity and satisfaction!
- Parking & Commute Made Easy: Say goodbye to commuting hassles and high gas prices – enjoy a company-paid parking or MTS pass
- Dedication Incentives: Opportunity to earn more money with our perfect attendance incentive – your dedication and reliability deserve recognition
- Generous Time Off: Recharge and live your best life with company paid holidays and PTO each year
- Comprehensive Health Coverage: Benefit from medical, dental, and vision plans with a 70/30 cost share—because your well-being is our priority
Compensation
- We offer a comprehensive compensation and benefits package where you will be rewarded based on your performance and recognized for the value you bring to the business. A reasonable estimate of the salary range for this job is $105,000.00 to $130,000.00.
How To Apply
- If you’ve partnered with (or worked for) Consumer Reporting Agencies (CRAs) or lead aggregators in the financial‑services space — especially within installment lending — and you thrive in environments built on transparency, collaboration, curiosity, and continuous improvement, we’d love to speak with you. Apply today!
About Company
- At RIVO, you will find we recognize hard work and performance, foster a culture of growth, and encourage collaboration across departments. We value the unique skills and experiences that each employee brings to the table, recognizing that this diversity strengthens our company and helps us fulfill our core values: Respect, Integrity, Value, and Opportunity. If you share these same values and are eager to grow both personally and professionally, we encourage you to explore opportunities with us and apply today to join our dynamic team!
- Follow us on Instagram and TikTok to see our culture and values come to life!
- Just named a 2025 Top Workplace in the Financial Services Industry! Check out our most recent award article by clicking HERE !
Other
RIVO Holdings, LLC
RIVO Holdings provides personal service and exceptional quality in the financial services industry for a national customer base. Our services preserve consumer choice and increase access to credit for millions of American families.A people centered organization, RIVO Holdings provides opportunity and innovation to both our team members and customers. We aspire to be a company dedicated to promoting a welcoming and rewarding environment for our team members; while offering an exceptional customer experience through the use of cutting-edge technology, quality service, and unwavering commitment.
