Responsibilities

• Design and produce social media graphics for CrossFit’s affiliate and training channels, spotlighting the value of affiliation through compelling visuals and community storytelling
• Support CrossFit and CrossFit Games social accounts with graphic design as directed and prioritized by the marketing team
• Develop evergreen social content that reinforces affiliate program messaging and drives ongoing awareness
• Create digital assets for CrossFit Affiliate event promotion, including conference lead-up campaigns, on-site activation materials, and post-event recap content
• Assist with page copy updates and content refreshes for affiliate-facing web properties, including the Affiliate Toolkit (ATK)
• Create and update thumbnail graphics, evergreen visuals, and adapted versions of existing design assets
• Ensure all digital assets are on-brand, current, and optimized for the affiliate audience
• Support ongoing site maintenance, including updating evergreen content and flagging outdated or inaccurate information
• Assist in briefing and planning campaign content assets across key initiatives, including the 2026 CrossFit Owners and Coaches Conference, brand campaigns, and affiliate programs
• Support tactical execution of always-on initiatives such as owner town hall communications, email campaigns, and recurring affiliate resources

Requirements

• 3–5+ years of experience in digital content creation, social media design, or a related marketing or creative role
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and/or Canva
• Strong graphic design skills with a demonstrated portfolio of social media and digital content work
• Experience writing or editing web copy and digital marketing content
• Proven ability to manage multiple projects simultaneously and deliver quality work on deadline
• Ability to work independently with minimal oversight and respond effectively to direction from multiple stakeholders

Preferred

• Experience supporting marketing or events teams in content production and campaign execution preferred
• Familiarity with content management systems (CMS) and basic web publishing a plus
• Knowledge of the CrossFit brand, affiliate community, or functional fitness space a plus