Responsibilities

• Serve as day-to-day client contact along with senior executives, managing overall timeline and budget, establishing your position as the client’s “go-to person”
• Manage day-to-day execution of specific public relations campaigns and programs
• Oversee and lead proactive media relations strategy for accounts to secure earned media
• Lead and mentor junior staff
• Stay in tuned to trends and newsjacking to leverage for client’s earned media
• Create public relations strategy documents incorporating earned, owned and paid tactics, goals and pitch angles
• Organize and lead press trips on behalf of clients and events
• Anticipate any problem-solving solutions throughout program execution
• Cultivate meaningful media relationships on behalf of clients with a pulse on media comings and goings
• Cultivate new business leads, opportunities, participate in proposals and presentations

Requirements

• PR agency experience (at least 5 + years) working with travel and/or consumer clients
• A Bachelor’s degree in communications, public relations or marketing is a plus but not required
• Prior luxury brand experience highly preferred
• Experience successfully driving external programs—media relations, social media, thought leadership
• Strong knowledge of and relationships with top-tier mainstream media outlets in business, lifestyle, consumer, travel and podcasts
• A proven track record securing coverage for clients in national travel/hospitality/lifestyle media outlets and existing, strong relationships with national travel/hospitality/lifestyle media contacts and influencers
• Strong project management, problem solving and executive functioning
• Strong communications skills both oral and written (including editing skills)
• Experience working with Meltwater, Cision, Muckrack, Creater IQ, Infegy a plus

Preferred

• Prior luxury brand experience

Benefits

• A generous time-off policy with extra time off during the summer (Summer Days), early close Fridays once a month, and office closure between Christmas and New Year’s Day
• Complimentary reservations for our company house in upstate NY
• A generous wellness subsidy
• Hybrid WFH model
• Company-provided weekly breakfasts and monthly lunches