Account Executive, Consumer Brands

New York City, NY (On-site)

$50K/yr – $74K/yrMid Level2+ years expFull time

Posted 4 weeks ago

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Job Summary

Own influencer and PR program ownership with cross-channel execution from briefs to large scale activations, ensuring on-time, on-budget delivery and data-driven reporting.

  • Influencer and digital program ownership: campaign approach, influencer criteria, and partner communications.
  • Media relations and PR integration: traditional and social coverage, monitoring, and client-ready reporting.
  • Budget, timelines, and measurement: ensure quality deliverables and rigorous campaign performance tracking.

Job Description

Responsibilities

  • Implementation of creative strategic programs that produce superior media and business results for clients
  • Support development of innovative, results-oriented, digital & influencer programs that compel consumers to action and drive business results
  • Prepare and present influencer strategies and briefs to internal teams and clients
  • Work on large scale influencer and digital activations, including development of campaign approach, influencer criteria and communication with partners throughout
  • Contribute to delivering agreed upon programs, achieving desired results on-time and on-budget
  • Conduct media (traditional and social) monitoring, based upon account and/or agency needs, and prepare client-ready reports
  • Leverage traditional media as well as digital/emerging technologies for PR programming and influencer outreach
  • Contribute to regular internal and client touch bases to ensure efficient and productive interactions; produce resources including agendas, project trackers, recaps, etc.
  • Manage assignments to ensure that deadlines and quality standards are met
  • Support client budget tracking and billing
  • Support campaign measurement and reporting
  • Monitoring and analysis of media trends to inform client counsel and team development

Requirements

  • 2+ years’ experience in public relations or public affairs at an agency
  • Excellent written and oral communication skills
  • Ability to collaborate on cross-functional/multi-disciplinary teams balanced with ability to work independently to advance projects in a fast-paced environment
  • Ability to build positive, effective relationships with external third parties and vendors
  • Solution-oriented approach to assigned projects
  • Appreciation for, and interest in, relationship between traditional public relations and the use of current online/digital technology and social media
  • A strong interest in and understanding of consumer and media trends
  • Passion for contributing to positive working relationships with colleagues within the agency and across the network
  • Attention to detail to facilitate responsible budget management, campaign tracking/reporting and material development
  • Ability to multi-task and proven success maintaining high quality work in quick paced environment with multiple client demands

Benefits

  • medical coverage, dental, vision, disability, 401K, and paid time off
  • parential and family care leave, family forming assistance, tuition reimbursement, and flexible time off
  • dedicated benefits programs and policies to support the evolving and diverse needs of our talent
  • Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
MSL (Global) logo

MSL (Global)

MSL is the most powerful influence engine for brands, companies and leaders. The agency is an award-winning global public relations firm focused on building influence to deliver meaningful impact on business and the world. With 2,000 talented team members in more than 100 cities across the world and a legacy spanning more than 50 years, we are a global collective of modern communicators who are building the brands and leaders of tomorrow. We are strategists, storytellers and creators. Our business is making our clients more influential. And our passion is reimagining what PR can accomplish. Our holistic approach brings to life the collaborative ‘Power of One’ principle we apply within and outside of the Publicis Groupe. From London to Shanghai, Mumbai to Sao Paulo, Johannesburg to Warsaw, Berlin to Bangkok, New York to Paris, we are MSL. For more information, please visit mslgroup.com. ***MSL will never ask for sensitive, personal or financial information prior to engaging in employment. In the event candidates are invited to participate in a job interview, candidates will only be contacted by someone with an “@mslgroup.com” email address.***

Founded in 2009
Paris, Île-de-France, FRA
3.2K employees (505 in marketing)

Traffic Signals

Monthly Visitors
28.9K
Traffic Source Mix
Search
46.1%
Direct
40.5%
Referral
8.5%
Social
3.5%
Paid
1.1%

Headcount Trend

Current headcount: ~3.4K

Marketing Team

Marketing Team Size
386 (12% of company)
Median Career Experience
19.5 years
Median Tenure
6.5 years
Marketing Roles Posted (Last 30 Days)
12

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