Account Director, Earned Media Strategy

New York City, NY (Hybrid)

$100K/yr – $130K/yrSenior Level7+ years expFull time

Posted 23 hrs ago

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Job Summary

Lead and oversee earned and integrated media programs for financial services clients, shaping strategy, storytelling, and client relationships while mentoring junior team members.

  • Own media relations and program execution across multiple clients
  • Guide teams and contribute to new business opportunities

Job Description

Responsibilities

  • Builds and maintains excellent relationships with key corporate, business and financial media
  • Understands industry landscape/issues that may directly and indirectly impact a client
  • Proactively and reactively crafts and tells compelling stories on behalf of clients
  • Leads the development of and is responsible for the execution of earned and integrated media programs
  • Develops strategies/plans and media materials
  • Brings a client-focused attitude that results in work being performed to the highest quality standards
  • Counsels and interacts effectively with clients and leaders at client organizations
  • Serves as key team member on client and inter-agency teams
  • Mentors, coaches and develops direct reports and more junior team members
  • Cultivates and participates in new business opportunities and pitches

Requirements

  • 7+ years of experience. Agency experience preferred.
  • Experience leading projects from start to finish, working with integrated teams across various disciplines.
  • Experience supporting clients in financial services with relevant subject matter expertise (e.g. fintech, banking, investing, payments, retirement, insurance, wealth management, etc.).
  • Earned strategy and media relations experience with relevant media relationships
  • Bachelor's degree

Benefits

  • Medical
  • Dental
  • Vision
  • 401k (with employer match)
  • Tuition Reimbursement
  • Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
  • MyDays – Flexible holiday schedules
  • Short-Term Disability
  • Paid Employee Family Leave
  • Family Building Benefit
Weber Shandwick logo

Weber Shandwick

Weber Shandwick is the earned-first global communications agency. Led by world-class strategic and creative thinkers and activators, Weber Shandwick has won some of the most prestigious awards in the industry, including being named #1 in the Public Relations and Brand Strategies category on Fast Company’s 2024 Most Innovative Companies list, one of Fast Company’s Best Workplace for Innovators in 2023, PRWeek’s 2024 Global Agency of the Year, ranked #1 on PRovoke’s Global Creative Index in 2024 and honored on Ad Age’s A-List in 2024 & 2020 and Best Places to Work in 2019, in addition to being awarded Campaign Global’s PR Agency of the Year in 2023. Weber Shandwick was the most awarded PR agency at the 2023 and 2024 Cannes Lions International Festival of Creativity, including earning the PR industry’s first-ever idea-led Cannes Grand Prix in the Brand Experience & Activation category and cumulatively earning more than 225 Cannes Lions. Weber Shandwick has also been named PR Agency of the Year by Campaign US in 2021, honored as PRovoke’s Global Agency of the Decade in 2020 and ranked #1 on PRovoke’s Global Creative Index in 2021 and 2022. Additionally, the firm was named PRWeek’s Global Agency of the Year in 2015, 2016, 2017 and 2018 and was awarded PRWeek’s Purpose Agency of the Year in 2020 and 2021. Weber Shandwick also received Honorable Mention on the Gartner Magic Quadrant for Global Marketing Agencies in 2021, as the only PR agency featured.  Part of the Interpublic Group (NYSE: IPG), Weber Shandwick is the anchor agency within The Weber Shandwick Collective – the strategic communications and consulting network. For more information, visit https://www.webershandwick.com/. Social Media Community Guidelines: http://bit.ly/wssocialterms

Founded in 2001
New York, NY, US
4.4K employees (1,170 in marketing)

Traffic Signals

Monthly Visitors
74.1K
Traffic Source Mix
Search
36%
Direct
46.1%
Referral
5.6%
Social
11.7%
Paid
0.4%

Headcount Trend

Current headcount: ~4.4K

Marketing Team

Marketing Team Size
882 (20% of company)
Median Career Experience
14 years
Median Tenure
7 years
Marketing Roles Posted (Last 30 Days)
31

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