VSP Vision Care | Company Profile, Culture & Jobs

We help people see by delivering what matters most to our members—quality care, personalized attention, and the best choices in eyewear at the lowest out-of-pocket cost. VSP Vision Care is the leading provider of vision care and coverage. We’re committed to providing superior eye care and services that create members for life. #SeeWellBeWell

Founded in 1955

Rancho Cordova, California, USA

2.9K employees (114 in marketing)

www.vsp.com/?utm_source=linkedin&utm_medium=social&utm_campaign=gcc_general

Salaries

Typical salary range

$105,000 – $165,375

/ yr

Median base

$80,500

Median total

$80,500

Median experience

3 years

Submissions

6

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People

Marketing leadership

Randy Dannewitz

Sr. Vice President Marketing & Product

At the company for 12 years 9 months

Robyn Duval

Director of B2B Marketing

At the company for 2 years 1 month

Susan Leonard

Marketing Director

At the company for 3 years 2 months

Jennifer G.

Director, Member Marketing

At the company for 23 years 9 months

Hiring activity

Open marketing jobs over time

13 open now

Headcount trend

Company growth over the last 12 months

Funding

0

Audience

Monthly website visitors

2.9M

Month over month+6.8%

Quarter over quarter-0.1%

Top sourceDirect (64.3%)

Ad budget per month$3.9K

Average search rank54

Traffic source mix

Direct

64.3%

Search

23.6%

News

VSP Vision rearranges leadership team with focus on supply chain, providers

Jan 26, 2024 • Sacramento Business Journal

VSP Vision closes Baltimore lab as part of nationwide downsizing

Jul 12, 2022 • Business Journals

VSP Vision Selects Gep Smart Procurement Software to Transform Its Supplier Management and Sourcing to Deliver Greater Value

Jun 9, 2022 • SalesTech Star

Links

www.vsp.com/?utm_source=linkedin&utm_medium=social&utm_campaign=gcc_general

Crunchbase

X (Twitter)

VSP Vision Care insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

1955

Headquarters

Rancho Cordova, California

Employees

1001-5000

Flat last 12mo

Marketing team

114

4% of company

43 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Seed-stage · Flat headcount last 12 months · More mature · Recently funded

Trend

2022-12-26 -> 2025-11-24

Headcount (12 months)

+3.5%

Last funding round

0 months ago

Negative news (120 days)

0

Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

2.9M

Month over month+6.8%

Quarter over quarter-0.1%

Top sourceDirect (64.3%)

Traffic source mix

Direct

64.3%

Search

23.6%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

49 competitor sites

Search traffic: 587K organic clicks / 226 paid clicks

Organic competitors

0

Paid competitors

5

Keyword change

+6,498

Ad budget per month

$3.9K

Average search rank

54

Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result

0 / 5

— reviews saved

Reviews month over month

—

Reviews quarter over quarter

—

Reviews year over year

—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

46.9K

12-mo growth

+17.3%

Monthly growth

+1.6%

Job openings

Shows open jobs, growth, and role changes.

Main result

13 open jobs

Open jobs trend: -0.3%

Trend

2024-05-01 -> 2025-12-01

Open jobs growth

-0.3%

Biggest role change

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Medium

Marketing is represented at senior leadership level. Typical leader time at company: 5.9 years.

Marketing team size

Shows saved marketing team size.

114

4% of the company • 43 saved marketing people

Hiring manager

Shows saved hiring contacts for this job area.

Alina Surani

HR Business Partner - Technology

Kimberly Nugent, SPHR, CCP

Independent HR Employee Benefits Contractor

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 114.

News

Shows saved company news.

VSP Vision rearranges leadership team with focus on supply chain, providers

Jan 26, 2024 • Sacramento Business Journal

VSP Vision closes Baltimore lab as part of nationwide downsizing

Jul 12, 2022 • Business Journals

VSP Vision Selects Gep Smart Procurement Software to Transform Its Supplier Management and Sourcing to Deliver Greater Value

Jun 9, 2022 • SalesTech Star

Marketing leadership

Shows saved marketing leaders.

Robyn Duval

Director of B2B Marketing

Derek Lindblom

Senior Director - Sales, Marketing, and Provider Solutions

Susan Leonard

Marketing Director

Loading insights...

Headcount +3.5% year over year

Referral

11.2%

Paid referral

0.5%

Social

0.2%

LinkedIn followers

Follower count and growth

Total followers

46.9K

12-mo growth

+17.3%

Monthly growth

+1.6%

VSP Vision Care insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

1955

Headquarters

Rancho Cordova, California

Employees

1001-5000

Flat last 12mo

Marketing team

114

4% of company

43 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Seed-stage · Flat headcount last 12 months · More mature · Recently funded

Trend

2022-12-26 -> 2025-11-24

Headcount (12 months)

+3.5%

Last funding round

0 months ago

Negative news (120 days)

0

Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

2.9M

Month over month+6.8%

Quarter over quarter-0.1%

Top sourceDirect (64.3%)

Traffic source mix

Direct

64.3%

Search

23.6%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

49 competitor sites

Search traffic: 587K organic clicks / 226 paid clicks

Organic competitors

0

Paid competitors

5

Keyword change

+6,498

Ad budget per month

$3.9K

Average search rank

54

Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result

0 / 5

— reviews saved

Reviews month over month

—

Reviews quarter over quarter

—

Reviews year over year

—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

46.9K

12-mo growth

+17.3%

Monthly growth

+1.6%

Job openings

Shows open jobs, growth, and role changes.

Main result

13 open jobs

Open jobs trend: -0.3%

Trend

2024-05-01 -> 2025-12-01

Open jobs growth

-0.3%

Biggest role change

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Medium

Marketing is represented at senior leadership level. Typical leader time at company: 5.9 years.

Marketing team size

Shows saved marketing team size.

114

4% of the company • 43 saved marketing people

Hiring manager

Shows saved hiring contacts for this job area.

Alina Surani

HR Business Partner - Technology

Kimberly Nugent, SPHR, CCP

Independent HR Employee Benefits Contractor

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 114.

News

Shows saved company news.

VSP Vision rearranges leadership team with focus on supply chain, providers

Jan 26, 2024 • Sacramento Business Journal

VSP Vision closes Baltimore lab as part of nationwide downsizing

Jul 12, 2022 • Business Journals

VSP Vision Selects Gep Smart Procurement Software to Transform Its Supplier Management and Sourcing to Deliver Greater Value

Jun 9, 2022 • SalesTech Star

Marketing leadership

Shows saved marketing leaders.

Robyn Duval

Director of B2B Marketing

Derek Lindblom

Senior Director - Sales, Marketing, and Provider Solutions

Susan Leonard

Marketing Director

11.2%

Paid referral

0.5%

Social

0.2%

engineering: -0.5%

Latest open role

Workforce Planning Specialist

Jason Smith

Director, Digital Marketing

John R Keys

Director, Consumer Marketing and eCommerce

Jennifer G.

Director, Member Marketing