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UW-Madison College of Engineering

Brand

4.3

Salaries

Typical salary range

$110,000 – $110,000

/ yr

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People

Marketing team tenure

Median tenure

3 years

Leader tenure

1 years

Across 11 marketing employees

Marketing leadership

Brett Chenoweth
Brett Chenoweth
Head of Marketing
At the company for 8 years 1 month
Darin Tessier
Darin Tessier
Marketing Director for Interdisciplinary Professional Programs (InterPro)
At the company for 3 years 2 months
Dan Roelke
Dan Roelke
Associate Director for Digital Marketing
At the company for 13 years

Hiring activity

Open marketing jobs over time

2 open now

Headcount trend

Company growth over the last 12 months

Headcount -4.8% year over year

Audience

Monthly website visitors
9.2M
Month over month+2.2%
Quarter over quarter-20%
Top sourceDirect (52.5%)
Ad budget per month$828.2K
Average search rank44.2
Traffic source mix
Direct
52.5%
Search
38.8%
Referral
6.8%
Paid referral
1.1%
Social
0.8%

LinkedIn followers

Follower count and growth

Total followers

14.5K

12-mo growth

—

Monthly growth

+4.9%

News

Links

engineering.wisc.eduLinkedInX (Twitter)
Glassdoor