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University of Tennessee, Knoxville

Brand

Salaries

Typical salary range

$115,000 – $125,000

/ yr

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People

Marketing leadership

Alicia Longworth
Alicia Longworth
Deputy Athletics Director, Chief Marketing Officer
At the company for 5 years 5 months
Kristen Kaldenberg
Kristen Kaldenberg
Director of Annual Giving, Direct Marketing
At the company for 12 years 2 months
Sarah Payton, M.S.
Sarah Payton, M.S.
Associate Director of Creative Marketing & Insights
At the company for 6 years 8 months
Tyler Woodall
Tyler Woodall
Assistant Director of Marketing & Fan Experience
At the company for 2 years 2 months

Hiring activity

Open marketing jobs over time

32 open now

Headcount trend

Company growth over the last 12 months

Headcount +6.3% year over year

Audience

Monthly website visitors
2M
Month over month-6.8%
Quarter over quarter-4.6%
Top sourceSearch (55.2%)
Ad budget per month$310.0K
Average search rank44.2
Traffic source mix
Search
55.2%
Direct
39.2%
Referral
4.6%
Social
0.6%
Paid referral
0.3%

LinkedIn followers

Follower count and growth

Total followers

297.8K

12-mo growth

—

Monthly growth

+0.6%

News

Links

utk.eduLinkedIn