Taboola logo

Taboola

Brand

4.3

Company overview

Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.Taboola works with thousands of businesses who advertise directly on Realize, Taboola’s powerful ad platform, reaching 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola’s technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale.
Founded in 2007
New York, New York, USA
2K employees (493 in marketing)
www.taboola.com
89% recommend to a friend
83% positive business outlook

Salaries

Typical salary range

$170,000 – $230,000

/ yr

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People

Marketing leadership

Nadav Perry
Nadav Perry
VP, Global Brand and Agency Development
At the company for 7 years 5 months
Scott Saperstein
Scott Saperstein
Head of Brand & Agency Development
At the company for 5 years 5 months
Erin S.
Erin S.
Product Marketing Director
At the company for 7 years 11 months
Meaghan Coffey
Meaghan Coffey
Product Marketing Director
At the company for 7 years 5 months

Hiring activity

Open marketing jobs over time

15 open now

Headcount trend

Company growth over the last 12 months

Headcount +5.2% year over year

Funding

Total funding

$716.3M

Last raise

$270M

Post IPO Debt, 12 months ago

Funding history

Mar 2025

Post IPO Debt Taboola · $270M

Nov 2022

Post IPO Equity Taboola · $1.3M

Jun 2021

Post IPO Equity Taboola · $285M

Jun 2015

Venture Round Taboola · $3M

Feb 2015

Series E Taboola · $117M

Feb 2013

Series D Taboola · $15M

Audience

Monthly website visitors
261.1M
Month over month-13.4%
Quarter over quarter-33.2%
Top sourceReferral (51.6%)
Ad budget per month$876.2K
Average search rank48.6
Traffic source mix
Referral
51.6%
Direct
42.3%
Paid referral
3.9%
Search
1.5%
Social
0.5%

LinkedIn followers

Follower count and growth

Total followers

164.6K

12-mo growth

+48.7%

Monthly growth

+3.3%

News

Links

www.taboola.comLinkedInCrunchbaseX (Twitter)
Glassdoor